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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.


Popular Product Marketing Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Microeconomics: The Power of Markets

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Market Analysis, Resource Allocation, Policy Analysis, Tax, Consumer Behaviour, Cost Benefit Analysis, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.7K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Audit SEO Gaps with SEMrush Reports

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Competitive Intelligence, Keyword Research, Performance Analysis, Market Intelligence, Market Analysis, Auditing, Gap Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to DevOps

    Skills you'll gain: DevOps, Agile Methodology, Cloud-Native Computing, CI/CD, Test Driven Development (TDD), Scrum (Software Development), Behavior-Driven Development, Performance Metric, Accountability, Team Oriented, Culture Transformation, Microservices, Cross-Functional Collaboration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Achieving Personal and Professional Success

    Skills you'll gain: Influencing, Active Listening, Negotiation, Communication, Communication Strategies, Persuasive Communication, Verbal Communication Skills, Contract Negotiation, Trustworthiness, Leadership, Interpersonal Communications, Business Communication, Strategic Communication, Relationship Building, Initiative and Leadership, Professional Networking, Innovation, Growth Mindedness, Personal Development, Optimism

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    A

    Alex Genadinik

    Online Reputation Management For Personal Brand Or Business

    Skills you'll gain: LinkedIn, Search Engine Optimization, Web Analytics and SEO, Professional Networking, Brand Strategy, Social Media, Content Creation, Brand Management

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Open Generative AI: Build with Open Models and Tools

    Skills you'll gain: Retrieval-Augmented Generation, Generative Model Architectures, Model Deployment, Large Language Modeling, Model Evaluation, LangChain, Generative AI, Data Ethics, LLM Application, Data Validation, Application Deployment, Data Cleansing, Data Quality, Image Quality, Data Preprocessing, Vector Databases, Transfer Learning, MLOps (Machine Learning Operations), AI Workflows, Cloud Computing

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze and Formulate Winning Business Strategies

    Skills you'll gain: Business Strategy, Contingency Planning, Business Planning, Organizational Strategy, Strategic Decision-Making, Competitive Analysis, Strategic Leadership, Business Analysis, Portfolio Management, Analysis, Market Analysis, Risk Analysis, Strategic Prioritization, Resource Allocation, Growth Strategies, Market Dynamics

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    AI SEO Content Creation

    Skills you'll gain: Content Performance Analysis, Semantic Web, Workflow Management, Prompt Engineering Tools, Responsible AI

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    Logical Operations

    Project Management: Reporting and Closing Projects

    Skills you'll gain: Sprint Retrospectives, Project Closure, Stakeholder Management, Project Performance, Project Coordination, Stakeholder Engagement, Project Management, Stakeholder Communications, Agile Project Management, Solution Delivery, Sprint Planning, Project Planning, Microsoft Excel, Communication, Team Leadership, Procurement, Microsoft Office, Leadership, Microsoft Word, Leadership Development

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Master of Science in Computer Science

    Skills you'll gain: User Story, New Product Development, Real-Time Operating Systems, Model Based Systems Engineering, Model Evaluation, Field-Programmable Gate Array (FPGA), Failure Analysis, Sustainable Business, Data Mining, Delegation Skills, Object Oriented Design, Sampling (Statistics), Proposal Writing, Supplier Management, Computer Vision, Accountability, Data Ethics, Sustainability Reporting, Database Design, Generative AI

    Earn a degree

    Degree · 1 - 4 Years

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Jira: Find Your Open Work

    Skills you'll gain: Prioritization, Jira (Software), Organizational Skills, Decision Making, Backlogs, Project Management Software, Timelines, Dashboard, Query Languages, Project Management, Resource Management

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Foundations of Account Management

    Skills you'll gain: Productivity Software, Administrative Support, Sales Process, Customer Service, AI Personalization, Customer experience improvement, Sales, Customer Relationship Building, Verbal Communication Skills, Process Mapping, Sales Enablement, Account Management, Microsoft Copilot, File Management, Communication, Workflow Management, Brainstorming, Scheduling

    Advanced · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • Microeconomics: The Power of Markets: University of Pennsylvania
  • Audit SEO Gaps with SEMrush Reports: Coursera
  • Introduction to DevOps: IBM
  • Achieving Personal and Professional Success: University of Pennsylvania
  • Online Reputation Management For Personal Brand Or Business: Alex Genadinik
  • Open Generative AI: Build with Open Models and Tools: Coursera
  • Analyze and Formulate Winning Business Strategies: EDUCBA
  • AI SEO Content Creation: Coursera
  • Project Management: Reporting and Closing Projects: Logical Operations
  • Master of Science in Computer Science: University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Arts and Humanities
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425 courses
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Math and Logic
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