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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Strategic Management and Innovation

    Skills you'll gain: Business Strategy, Business Planning, Case Studies, Strategic Decision-Making, Strategic Thinking, Plan Execution, Goal Setting, Resource Management, Organizational Strategy, Peer Review, Competitive Analysis, Strategic Leadership, Innovation, Organizational Structure, Strategic Planning, Market Analysis, Culture Transformation, Change Management, Business Strategies, Organizational Change

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Colorado Boulder

    Master of Engineering in Engineering Management

    Skills you'll gain: Object Oriented Design, User Story, New Product Development, Real-Time Operating Systems, Model Based Systems Engineering, Model Evaluation, Field-Programmable Gate Array (FPGA), Delegation Skills, Sampling (Statistics), Sustainable Business, Proposal Writing, Supplier Management, Accountability, Data Ethics, Sustainability Reporting, Supervised Learning, Database Design, Generative AI, Process Capability, Diversity Equity and Inclusion Initiatives

    Earn a degree

    Degree · 1 - 4 Years

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Microeconomics Principles

    Skills you'll gain: Supply And Demand, Economics, Business Economics, Market Dynamics, Socioeconomics, Social Sciences, Behavioral Economics, Market Analysis, Resource Allocation, Production Process, Consumer Behaviour, Critical Thinking, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Econometrics: Methods and Applications

    Skills you'll gain: Econometrics, Time Series Analysis and Forecasting, Regression Analysis, Logistic Regression, Data Analysis, Quantitative Research, Statistical Analysis, Statistical Modeling, Statistics, Case Studies, Forecasting, Model Evaluation, Probability, Linear Algebra

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Estrategias de Redes Sociales

    Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Social Media Campaigns, LinkedIn, Facebook, Content Strategy, Professional Networking, Instagram, Content Creation, Key Performance Indicators (KPIs), Marketing Strategy and Techniques, Digital Advertising, Marketing, Digital Marketing, Budget Management, Lead Generation, Photography, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
    ·
    887 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Adobe

    Creative Design Tools: Adobe Photoshop, Illustrator, Acrobat

    Skills you'll gain: Photo Editing, Adobe Illustrator, Color Theory, Adobe Photoshop, Adobe Acrobat, Typography, Document Management, Graphic and Visual Design, Graphic Design, Graphic and Visual Design Software, Photography, Generative AI, Adobe Creative Cloud, Design Elements And Principles, Workflow Management, Layout Design, Creative Design, Logo Design, Collaborative Software, Branding

    4.6
    Rating, 4.6 out of 5 stars
    ·
    569 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Research Report: Delivering Insights

    Skills you'll gain: Data Synthesis, Data Storytelling, Presentations, Marketing, Data Visualization Software, Market Research, Social Media Marketing, Microsoft PowerPoint, Advertising, Customer Insights, Data Analysis, Verbal Communication Skills, Target Audience, Strategic Marketing, Market Analysis, Digital Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    182 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Adobe

    Design a Standout Brand That Connects With Your Audience

    Skills you'll gain: Brand Strategy, Adobe Express, Presentations, Branding, Creative Design, Target Audience, Visual Design, Typography, Adobe Creative Cloud, Storytelling, Adobe Illustrator, Diversity and Inclusion, Adobe Acrobat, Color Theory, Creative Thinking, Creative Problem-Solving, Digital Assets, Communication, Entrepreneurship, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Product Ideation, Design, and Management

    Skills you'll gain: Stakeholder Management, Product Management, Product Development, New Product Development, Wireframing, Financial Statements, Product Design, User Experience Design, Team Leadership, Prototyping, Competitive Analysis, Commercialization, Product Lifecycle Management, Financial Modeling, Value Propositions, Proposal Writing, Innovation, Target Market, Market Opportunities, Ideation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    720 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    P

    Packt

    Stylized Environments with Blender 4 Geometry Nodes

    Skills you'll gain: 3D Modeling, Storytelling, Animation and Game Design, Virtual Environment, Computer Graphics, Visualization (Computer Graphics), Graphical Tools, Post-Production

    Intermediate · Course · 3 - 6 Months

  • Status: New
    New
    A

    Alex Genadinik

    10 Passive Income Businesses For 2026 To Start Today

    Skills you'll gain: E-Commerce, Entrepreneurship, Blogs, Content Creation, Digital Content, Digital Publishing, Web Content, Pay Per Click Advertising, Video Production, Lead Generation, Marketing Channel, Email Marketing, Business Strategies, Search Engine Optimization, Advertising, Brand Strategy

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    M

    Microsoft

    Microsoft IT Support Specialist

    Skills you'll gain: Microsoft 365, Network Security, Business Software, Computer Hardware, Cybersecurity, Microsoft Office, Desktop Support, Virtual Private Networks (VPN), Network Troubleshooting, Technical Support and Services, Technical Support, Hardware Troubleshooting, Generative AI, Operating Systems, Collaborative Software, System Support, Network Protocols, TCP/IP, Application Security, Cloud Computing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.5K reviews

    Beginner · Professional Certificate · 3 - 6 Months

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Strategic Management and Innovation: Copenhagen Business School
  • Master of Engineering in Engineering Management: University of Colorado Boulder
  • Microeconomics Principles: University of Illinois Urbana-Champaign
  • Econometrics: Methods and Applications: Erasmus University Rotterdam
  • Estrategias de Redes Sociales: Universidad Austral
  • Creative Design Tools: Adobe Photoshop, Illustrator, Acrobat: Adobe
  • Research Report: Delivering Insights: University of California, Davis
  • Design a Standout Brand That Connects With Your Audience: Adobe
  • Product Ideation, Design, and Management: University of Maryland, College Park
  • Stylized Environments with Blender 4 Geometry Nodes: Packt

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