Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.

University of Colorado Boulder
Skills you'll gain: Crisis Management, Consulting, Management Consulting, Strategic Communication, Emergency Response, Corporate Communications, Leadership, Risk Management, Business Leadership, Public Affairs, Business Risk Management, Contingency Planning, Business Continuity Planning, Risk Analysis, Case Studies, Stakeholder Communications, Internal Communications, Communication, Communication Planning, Critical Thinking
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Value Propositions, Sales Presentation, Product Knowledge, Business Marketing, Business Strategy, Business Modeling, Competitive Analysis, Communication, Innovation, Customer Analysis, Strategic Communication
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Generative AI, Strategic Thinking, Artificial Intelligence, Business Transformation, Prompt Engineering, Solution Design, Automation, Case Studies, Technology Strategies, ChatGPT, Innovation, Responsible AI, Business Workflow Analysis, Digital Transformation, Large Language Modeling, Business Process Management
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Account Management, AI Personalization, Customer Engagement, Generative AI Agents, Customer Communications Management, Personalized Service, Customer Insights, Communication, Scalability, Customer Relationship Management (CRM) Software, Data Ethics, Email Automation, Customer Retention, Responsible AI, Predictive Modeling, Business Process Automation, Analytics, Workflow Management, Automation
Intermediate · Course · 1 - 4 Weeks

Starweaver
Skills you'll gain: Business Process Modeling, Business Process, Digital Transformation, Business Process Management, Business Process Improvement, Process Design, Business Process Automation, Google Gemini, Process Analysis, AI Product Strategy, ChatGPT, Market Opportunities, Scalability, Product Management, Business Strategy, Innovation, Product Development, AI Personalization, Product Requirements, Product Knowledge
Intermediate · Specialization · 1 - 4 Weeks

SAS
Skills you'll gain: Predictive Modeling, Predictive Analytics, Responsible AI, Data Ethics, Data-Driven Decision-Making, Machine Learning, Applied Machine Learning, Business Ethics, Decision Tree Learning, Business Analytics, Artificial Intelligence, Performance Analysis, Data Science, Social Justice
Beginner · Course · 1 - 3 Months

Skills you'll gain: Call Center Experience, Interviewing Skills, De-escalation Techniques, Customer Relationship Building, Customer Complaint Resolution, Customer Service, Problem Solving, Conflict Management, Inbound Calls, Outbound Calls, Customer Support, Professionalism, LinkedIn, Communication
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Gherkin (Scripting Language), Debugging, Integration Testing, Software Design Patterns, Test Data, Scripting, Web Development Tools, Data Structures, Automation, SQL, Cascading Style Sheets (CSS), MySQL, Hypertext Markup Language (HTML)
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: LinkedIn, Facebook, Cloud Applications, Virtual Environment, Social Media, Professional Networking, Content Creation
Beginner · Guided Project · Less Than 2 Hours

Kennesaw State University
Skills you'll gain: Overcoming Objections, Sales Presentation, Sales, Sales Process, Sales Strategy, Solution Selling, Customer Relationship Building, Prospecting and Qualification, Rapport Building, Product Demonstration, Negotiation, Product Knowledge, Setting Appointments, Return On Investment, Cost Benefit Analysis
Beginner · Course · 1 - 3 Months

Accenture
Skills you'll gain: Data Security, Data Literacy, Computer Literacy, Microsoft Excel, Data Analysis, Computer Security, Emerging Technologies, Programming Principles, Digital Transformation, Information Technology, Cloud Computing, Web Design and Development, Javascript, Python Programming, Blockchain, Automation, Artificial Intelligence, Computer Hardware
Beginner · Course · 1 - 4 Weeks

Berklee
Skills you'll gain: Musical Composition, Music, Media Production, Instrumental Music, Music Performance, Editing, Creativity, Automation, File Management, Electronic Media
Intermediate · Course · 1 - 4 Weeks