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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Pennsylvania

    English for Journalism

    Skills you'll gain: Journalism, Research, Interviewing Skills, Vocabulary, Media and Communications, Grammar, Electronic Media, Digital Publishing, English Language, Storytelling, Editing, Trend Analysis, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.9K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Generative AI HR Professional

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Generative AI, LLM Application, AI Enablement, Human Resources, Management Training And Development, Employee Performance Management, Performance Review, Professional Development, Policy Development, New Hire Orientations, Communication, Communication Planning, Human Development, Recruitment, Interviewing Skills, Talent Recruitment, Policy Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    7.8K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Career Discovery

    Skills you'll gain: Professional Networking, LinkedIn, Mentorship, Professional Development, Interviewing Skills, Social Media, Relationship Building, Social Media Strategy, Planning, Strategic Communication, Communication, Adaptability, Collaboration, Business Research, Negotiation, Leadership, Professionalism, Goal Setting, Personal Development, Market Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Using Microsoft Copilot to Understand Your Customer

    Skills you'll gain: Customer Insights, Microsoft Copilot, Customer Analysis, Persona Development, Marketing Analytics, Marketing, Marketing Strategies, Report Writing, Generative AI Agents, Online Advertising, Target Audience, Prompt Engineering, Search Engine Optimization, Social Media Marketing, Data Import/Export

    4.3
    Rating, 4.3 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Créez du contenu de sensibilisation sur Facebook avec Canva

    Skills you'll gain: Canva (Software), Content Creation, Social Media Content, Facebook, Digital Content, Social Media Campaigns, Social Media, Marketing Materials, Graphic and Visual Design, Design, Graphic Design, Content Marketing, Social Impact

    Beginner · Guided Project · Less Than 2 Hours

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    C

    Coursera

    Instagram Growth: Boost Your Engagement

    Skills you'll gain: Instagram, Drive Engagement, Social Media Management, Social Media Content, Social Media, Social Media Marketing, Social Media Strategy, Customer Engagement, Social Media Campaigns, Content Creation, Storytelling, Content Strategy, Content Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Instagram Insights: Crack the Algorithm

    Skills you'll gain: Instagram, Social Media Content, Content Creation, Content Performance Analysis, Content Marketing, Social Media, Drive Engagement, Social Media Strategy, Digital Media Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Status: Free Trial
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    E

    EDUCBA

    MapReduce with Hadoop: Analyze, Design & Deploy

    Skills you'll gain: Apache Hadoop, Big Data, Application Deployment, Social Network Analysis, Data Processing, Distributed Computing, Java, Text Mining, Graph Theory, File Systems

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Crie sua primeira campanha com Facebook Ads Manager

    Skills you'll gain: Marketing Budgets, Advertising Campaigns, Campaign Management, Search Engine Marketing, Online Advertising, Social Media Campaigns, Facebook, Paid media, Digital Advertising, Budget Management, Advertising, Account Management, Target Audience, User Accounts, Organizational Skills

    4.6
    Rating, 4.6 out of 5 stars
    ·
    9 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Business Analytics

    Skills you'll gain: Data Storytelling, Data Governance, Marketing Analytics, Data Visualization, Data Literacy, Accounting, Infographics, Data Management, Data Collection, Data Quality, Data Visualization Software, Internal Controls, Classification Algorithms, Business Analytics, Business Analysis, AI Personalization, Analytics, Data Analysis, Power BI, Machine Learning

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Skills for a Modern Entrepreneur or Business Owner

    Skills you'll gain: Value Propositions, Emotional Intelligence, Business Planning, Productivity, Financial Statements, Financial Acumen, User Research, Target Audience, Business Marketing, Microsoft Excel, Marketing Strategies, Customer Acquisition Management, Content Marketing, Financial Analysis, Branding, Market Research, Social Media Strategy, Adaptability, Digital Marketing, Data Visualization

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    C

    Coursera

    Facebook Optimization: Grow Your Presence

    Skills you'll gain: Content Performance Analysis, Facebook, Marketing Analytics, Social Media Content, Social Media Marketing, Social Media Management, Content Strategy, Online Advertising, Instagram, Analytics, Performance Measurement, Key Performance Indicators (KPIs), Social Media Strategy, Scalability, Revenue Management, Data-Driven Decision-Making, Brand Marketing, Promotional Strategies

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular social media marketing courses

  • English for Journalism: University of Pennsylvania
  • Generative AI HR Professional: Vanderbilt University
  • Career Discovery: Kennesaw State University
  • Using Microsoft Copilot to Understand Your Customer: Microsoft
  • Créez du contenu de sensibilisation sur Facebook avec Canva: Coursera
  • Instagram Growth: Boost Your Engagement: Coursera
  • Instagram Insights: Crack the Algorithm: Coursera
  • MapReduce with Hadoop: Analyze, Design & Deploy: EDUCBA
  • Crie sua primeira campanha com Facebook Ads Manager: Coursera
  • Business Analytics: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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