Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.

Skills you'll gain: Social Media Marketing, Social Media Strategy, Social Media Management, Social Media Campaigns, Content Creation, Digital Marketing, Digital Advertising, Customer Engagement, Brand Awareness, Marketing Analytics, Target Audience
Beginner · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Power BI, Microsoft Excel, Data Analysis, Data Collection, Data Visualization, Data Storage, Microsoft Power Platform, Data Quality, Business Intelligence, Timelines, Advanced Analytics, Database Design, Statistical Reporting, Statistical Visualization, Data Integration, Data Storage Technologies, SQL, Data Manipulation, Microsoft SQL Servers, Data Security
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Data Storytelling, Data Presentation, Interactive Data Visualization, Data Visualization, Data Visualization Software, Big Data, Microsoft Excel, IBM Cognos Analytics, Data Analysis, Statistical Analysis, Apache Hadoop, Analytical Skills, Excel Formulas, Looker (Software), Scatter Plots, Data Wrangling, Tree Maps, Spreadsheet Software, Dashboard, Data Cleansing
Build toward a degree
Beginner · Specialization · 3 - 6 Months

University of California, Davis
Skills you'll gain: Content Marketing, Persona Development, Target Audience, Content Strategy, Smart Goals, Content Development and Management, Social Media Content, Digital Content, Digital Media Strategy, Strategic Marketing, Marketing Channel, Customer Insights, Social Media Strategy, Social Media Campaigns, Marketing, Customer Engagement
Intermediate · Course · 1 - 4 Weeks

University of London
Skills you'll gain: Brand Management, Branding, Brand Marketing, Brand Strategy, Brand Awareness, Employee Engagement, Marketing Management, Global Marketing, Internal Communications, Customer experience strategy (CX), Human Resources, Organizational Change, Consumer Behaviour, Cross-Functional Collaboration
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Sales Territory Management, Sales Pipelines, Cold Calling, Regional Sales, Customer Relationship Management, Sales Presentation, Lead Generation, Sales Presentations, Sales Strategy, B2B Sales, Inside Sales, Consultative Selling, Sales Prospecting, Microsoft Copilot, Customer Relationship Management (CRM) Software, Email Automation, Generative AI, ChatGPT, AI Personalization, Customer Engagement
Intermediate · Specialization · 3 - 6 Months

IBM
Skills you'll gain: Exploratory Data Analysis, Data Wrangling, Dashboard, Data Visualization Software, Web Scraping, Data Visualization, SQL, Unsupervised Learning, Plotly, Interactive Data Visualization, Peer Review, Data Transformation, Supervised Learning, Jupyter, Data Analysis, Data Cleansing, Data Literacy, Generative AI, Professional Networking, Data Import/Export
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Sales, Product Promotion, Growth Strategies, Product Knowledge, Lead Generation, Email Marketing, Web Analytics and SEO, Product Strategy, Merchandising, Pay Per Click Advertising, Marketing Automation, Order Management, Order Fulfillment, Content Creation, Customer Engagement, Branding, International Relations, Business Management
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Customer Service, Advertising, Market Research, Value Propositions, Brand Management, Customer Relationship Management, Target Market, Marketing Communications, Logistics, Customer Insights, Supply Chain Management, Sales Management, B2B Sales, Marketing Strategies, Selling Techniques, Competitive Analysis, Communication
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Prompt Patterns, AI Product Strategy, ChatGPT, Generative AI, Commercialization, Product Management, Google Gemini, Product Lifecycle Management, Stakeholder Communications, Technical Product Management, Customer experience improvement, Team Building, Responsible AI, Artificial Intelligence, Return On Investment, Product Development, New Product Development, Artificial Intelligence and Machine Learning (AI/ML), Creativity
Intermediate · Specialization · 1 - 3 Months

Vanderbilt University
Skills you'll gain: Data Storytelling, Prompt Engineering, ChatGPT, Prompt Patterns, Microsoft Excel, LLM Application, Productivity, OpenAI, Data Visualization, Data Analysis, SQL, Generative AI, Artificial Intelligence, Data Cleansing, Large Language Modeling, Productivity Software, Interactive Data Visualization, Data Integration, Marketing Automation, Databases
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Workflow Management, Action Oriented, ChatGPT, No-Code Development, Business Workflow Analysis, Self Service Technologies, Application Deployment, IBM Cloud, Prompt Engineering, LLM Application, Artificial Intelligence, Generative AI, Customer Service, Personalized Service, Operational Efficiency, Customer experience improvement, WordPress
Beginner · Course · 1 - 3 Months