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Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.


Popular Digital Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    Gender Analytics Capstone Project

    Skills you'll gain: Human Centered Design, Design Thinking, Change Management, Storytelling, Analysis, Data Storytelling, Data Analysis, Complex Problem Solving, Stakeholder Analysis, Systems Thinking, Innovation, Quantitative Research, Strategic Communication, Analytics, Diversity and Inclusion, Qualitative Research, Stakeholder Engagement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Marketing Analytics Capstone Project

    Skills you'll gain: Marketing Analytics, Exploratory Data Analysis, Predictive Modeling, Analytical Skills, Business Analytics, Regression Analysis, Data Analysis, Data Validation, Data Visualization

    4.4
    Rating, 4.4 out of 5 stars
    ·
    30 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    L

    LearnQuest

    Mastering Digital Prospecting Foundations

    Skills you'll gain: Sales Prospecting, Lead Generation, Cross-Channel Marketing, Sales Development, Global Marketing, Communication Strategies, Customer Engagement, LinkedIn, Sales Pipelines, Sales Strategy, AI Personalization, Personalized Service, Customer Relationship Management (CRM) Software, Automation

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    Empower School of Health

    Digital Transformation in Healthcare

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google

    Google Digital Customer Engagement

    Skills you'll gain: Email Marketing, Social Media Marketing, Point of Sale, Social Media, Brand Loyalty, Customer Retention, Customer Relationship Management, Customer Engagement, Shipping and Receiving, Customer Analysis, E-Commerce, Relationship Building, Marketing Planning, Digital Marketing, Content Creation, User Feedback, Process Optimization, Content Strategy, Business Marketing, Contextual Advertising

    5
    Rating, 5 out of 5 stars
    ·
    17 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Introduction to Digital Advertising

    Skills you'll gain: Digital Advertising, Online Advertising, Advertising, Advertising Campaigns, Pay Per Click Advertising, Google Ads, Marketing, Paid media, Digital Marketing, Data Ethics, Business Metrics, Augmented Reality, Consumer Behaviour

    4.6
    Rating, 4.6 out of 5 stars
    ·
    454 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Google Data Analytics (PT)

    Skills you'll gain: Data Cleansing, Data Storytelling, Data Presentation, Data Validation, Rmarkdown, Spreadsheet Software, Data Visualization, Data Ethics, Data Literacy, Tableau Software, Data Visualization Software, Data Analysis, Ggplot2, R (Software), Analytical Skills, Stakeholder Communications, Presentations, Data Quality, Data Collection, Data Processing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    4.1K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Comportamiento del Consumidor Digital

    Skills you'll gain: Consumer Behaviour, Business-To-Consumer, Data Collection, Target Market, Market Share, Market Research, Customer Insights, Digital Marketing, Business Ethics, Web Analytics, Technical Communication, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    35 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Banco Interamericano de Desarrollo

    Transformación digital de Gobiernos

    Skills you'll gain: Digital Transformation, Cybersecurity, Data Management, Human Resource Strategy, Big Data, Interoperability, Business Transformation, Technology Strategies, Analytics, Data Security, Project Design, Public Policies, Policy Development, Public Administration, Data-Driven Decision-Making, Governance, Program Evaluation, Economic Development, Process Improvement, Project Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    129 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Sales Analytics

    Skills you'll gain: Sales Strategy, Customer Analysis, AI Personalization, Sales, Sales Pipelines, Sales Management, Generative AI, Customer Insights, Forecasting, Data-Driven Decision-Making, Analytics, Artificial Intelligence, Predictive Modeling

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Retail Digital Supply Chain

    Skills you'll gain: Digital Transformation, Supply Chain Management, E-Commerce, Supply Chain, Analytics, Business Analytics, Business Technologies, Advanced Analytics, Descriptive Analytics, Customer Demand Planning, Customer experience strategy (CX), Predictive Analytics, Data-Driven Decision-Making

    4.5
    Rating, 4.5 out of 5 stars
    ·
    124 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Digital Technology in Manufacturing

    Skills you'll gain: Product Lifecycle Management, Embedded Systems, Embedded Software, Manufacturing and Production, Manufacturing Processes, Robotic Process Automation, Control Systems, Computer-Aided Design, Programmable Logic Controllers, Automation, Internet Of Things, Production Process, Cyber Engineering, Digital Transformation, Engineering Analysis, C (Programming Language), Computer Engineering, Enterprise Resource Planning, Industrial Engineering, Geometric Dimensioning And Tolerancing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    24 reviews

    Intermediate · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular digital analytics courses

  • Gender Analytics Capstone Project: University of Toronto
  • Marketing Analytics Capstone Project: Emory University
  • Mastering Digital Prospecting Foundations: LearnQuest
  • Digital Transformation in Healthcare: Empower School of Health
  • Google Digital Customer Engagement: Google
  • Introduction to Digital Advertising: University of Colorado Boulder
  • Google Data Analytics (PT): Google
  • Comportamiento del Consumidor Digital: Pontificia Universidad Católica del Perú
  • Transformación digital de Gobiernos: Banco Interamericano de Desarrollo
  • GenAI for Sales Analytics: Coursera

Skills you can learn in Business Essentials

Analytics (37)
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Business Analytics (27)
Language (26)
Microsoft Excel (26)
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Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

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