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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
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    LearnKartS

    Google Tag Manager : Advanced Tracking & Analytics

    Skills you'll gain: Marketing Analytics, Return On Investment, Google Ads, Marketing Strategies, MarTech, Content Management Systems, WordPress, Facebook, Software Installation, Data Collection, Systems Integration

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    ESG Investing: Industry Impacts & Transformations

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Financial Market, Sustainability Standards, Market Trend, Market Analysis, Corporate Sustainability, Governance, Investment Management, Sustainable Business, Environmental Issue, Transportation Operations, Oil and Gas, Portfolio Management, Credit Risk, Emerging Technologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Créer un Moodboard pour votre marque avec Canva

    Skills you'll gain: Canva (Software), Creative Design, Social Media Content, Content Creation, Graphic Design, Branding, Brand Management, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
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    LearnQuest

    Designing Information System Security Architectures

    Skills you'll gain: Threat Modeling, Incident Response, IT Security Architecture, Secure Coding, Application Security, Identity and Access Management, Information Systems Security Assessment Framework (ISSAF), Security Testing, Continuous Monitoring, Information Systems Security, Network Security, Security Strategy, Zero Trust Network Access, Security Awareness, Security Information and Event Management (SIEM), Risk Management Framework, Disaster Recovery, Security Requirements Analysis, Cybersecurity, Enterprise Architecture

    4.1
    Rating, 4.1 out of 5 stars
    ·
    7 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    New Tech Ventures

    Skills you'll gain: Design Thinking, Global Marketing, Entrepreneurship, Business Modeling, Innovation, Team Building, Storytelling, Market Research, Team Management, Oral Expression, Entrepreneurial Finance, New Product Development, Business Strategies, Project Design, Team Leadership, Fundraising and Crowdsourcing, Financial Planning, Customer Engagement, Business Ethics, Competitive Analysis

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    How to get more followers by creating a video tweet

    Skills you'll gain: Video Production, Social Media Content, Social Media Marketing, Marketing Communications

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Sales Proposals and Presentations

    Skills you'll gain: AI Personalization, Proposal Writing, Proposal Development, Sales Presentation, Sales Strategy, Generative AI Agents, Storytelling, Presentations, Sales Process, Content Performance Analysis, Personalized Service, Market Research, Customer Analysis, Data-Driven Decision-Making, Microsoft PowerPoint, Competitive Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    Coursera

    Quantitative Research Methods: Tools for Data Analysis

    Skills you'll gain: Quantitative Research, Data-Driven Decision-Making, Descriptive Statistics, Data Analysis, Statistics, Research Design, Statistical Analysis, Probability & Statistics, Microsoft Excel, Research, R Programming, Data Presentation, Surveys, Data Collection, Research Reports, Data Ethics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    Fundação Instituto de Administração

    Estratégia Digital e o Comportamento de Busca do Consumidor

    Skills you'll gain: Marketing Strategies, Digital Marketing, Marketing, Marketing Analytics, Sales Strategy, Digital Advertising, Consumer Behaviour, Brand Strategy, Branding, Performance Measurement, A/B Testing, Community Development

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Introduction to Strategy

    Skills you'll gain: Strategic Thinking, Business Strategy, Business Strategies, Strategic Decision-Making, Competitive Analysis, Organizational Strategy, Decision Making, Corporate Strategy, Market Analysis, Analysis, Continuous Monitoring, Market Dynamics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    M

    Microsoft

    Develop Clustering Models with Azure ML Designer

    Skills you'll gain: Microsoft Azure, Unsupervised Learning, Applied Machine Learning, Predictive Analytics, Model Deployment, Data Transformation, Model Evaluation, Exploratory Data Analysis, Data Processing, Machine Learning Algorithms, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Cloud Computing, User Accounts

    4.9
    Rating, 4.9 out of 5 stars
    ·
    11 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • A

    Alfaisal University | KLD

    إمكانيات السوق وطلب السوق والحصة السوقية

    Skills you'll gain: Market Share, Market Analysis, Market Opportunities, Market Intelligence, Market Dynamics, Strategic Marketing, Competitive Analysis, Market Research, Market Trend, Market Data, Customer Demand Planning, Performance Measurement, Consumer Behaviour, Business Metrics, Revenue Forecasting, Performance Metric, Product Lifecycle Management

    4.1
    Rating, 4.1 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Google Tag Manager : Advanced Tracking & Analytics: LearnKartS
  • ESG Investing: Industry Impacts & Transformations: Interactive Brokers
  • Créer un Moodboard pour votre marque avec Canva: Coursera
  • Designing Information System Security Architectures: LearnQuest
  • New Tech Ventures: Illinois Tech
  • How to get more followers by creating a video tweet: Coursera
  • GenAI for Sales Proposals and Presentations: Coursera
  • Quantitative Research Methods: Tools for Data Analysis: Coursera
  • Estratégia Digital e o Comportamento de Busca do Consumidor: Fundação Instituto de Administração
  • Introduction to Strategy: Fundação Instituto de Administração

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