• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • P

    Packt

    Introduction to Sales

    Skills you'll gain: Sales, Closing (Sales), Selling Techniques, Sales Presentation, Sales Strategy, Sales Process, Consultative Selling, Overcoming Objections, Prospecting and Qualification, Influencing, Value Propositions, Customer Analysis, Business-To-Consumer, Customer Relationship Building, Active Listening

    5
    Rating, 5 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Instagram Content Creation Essentials

    Skills you'll gain: Instagram, Storytelling, Content Creation, Social Media Content, Photo/Video Production and Technology, Video Editing, Copywriting, Video Production, Photo Editing, Photography, Media Production, Social Media, Graphic and Visual Design, Writing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Customer Data, Analytics, and Segmentation

    Skills you'll gain: Microsoft Copilot, Sales Strategy, Customer Analysis, Sales Enablement, Data Cleansing, Sales Management, Sales, Customer Insights, Data Quality, Customer Data Management, Customer Engagement, AI Personalization, Advanced Analytics, Analytics, Personalized Service, Cross Selling, Upselling, Predictive Analytics, Data-Driven Decision-Making, Data Integration

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Alignor

    Leading Diverse Teams

    Skills you'll gain: Influencing, Conflict Management, Diversity Awareness, Collaboration, Diversity and Inclusion, Cultural Diversity, Decision Making, Team Management, Discussion Facilitation, Communication, Leadership, Negotiation, Relationship Building, Active Listening

    4.1
    Rating, 4.1 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Beginnen Sie mit dem Facebook Business Manager

    Skills you'll gain: Facebook, Social Media Management, Social Media, Social Media Marketing, Professional Networking, User Accounts, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Minnesota State University, Mankato

    Technical Communication Essentials

    Skills you'll gain: Research, Usability Testing, Usability, Research Methodologies, User Research, Writing and Editing, User Feedback, Report Writing, Web Content Accessibility Guidelines, User Experience Design, AI Enablement, Persona (User Experience), User Experience, Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Leeds

    Create a Professional Online Presence

    Skills you'll gain: Professional Networking, Social Media, Social Media Strategy, LinkedIn, Facebook, Professionalism, digital literacy, Brand Awareness, Content Creation, Relationship Building, Instagram, Information Privacy, Communication Strategies

    4.3
    Rating, 4.3 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    EDUCBA

    Business Considerations for 5G with Edge, IoT, and AI

    Skills you'll gain: Case Studies, Emerging Technologies, Technology Strategies, Digital Transformation, Business Transformation, Business Solutions, AI Enablement, Real Time Data, Internet Of Things, Wireless Networks, Cybersecurity, Operational Efficiency, Augmented and Virtual Reality (AR/VR), Telecommunications, Artificial Intelligence

    4.9
    Rating, 4.9 out of 5 stars
    ·
    72 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Erstelle Stories für Instagram und Facebook in Easil

    Skills you'll gain: Animations, Instagram, Graphic Design, Social Media Campaigns, Product Promotion, Social Media Content, Social Media, Design, Content Creation, Facebook, Social Media Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Recoger datos con SurveyMonkey

    Skills you'll gain: Employee Surveys, User Accounts, Social Media, User Feedback, Data Sharing, Presentations, Data Analysis Software

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    GenAI in Insurance: Automating Claims & Risk Mitigation

    Skills you'll gain: Generative AI, Insurance, Decision Support Systems, AI Product Strategy, Expense Management, Responsible AI, Data Ethics, AI Enablement, Insurance Policies, Underwriting, AI Personalization, Operational Efficiency, Data-Driven Decision-Making, Claims Processing, Financial Services, Personalized Service, Business Process Automation, Automation, Risk Management, Analytics

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer des visuels Twitter pour entreprises avec PicMonkey

    Skills you'll gain: Social Media Management, Social Media, Social Media Content, Social Media Marketing, Graphic and Visual Design, Graphic Design, Brand Awareness, Content Creation, Content Marketing, Customer Engagement, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

Searches related to marketing strategy

marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy and techniques
marketing strategy capstone project
the "who" of the marketing strategy:segmentation & targeting
retail marketing strategy
influencer marketing strategy
fundamentals of marketing strategy
1…289290291…363

In summary, here are 10 of our most popular marketing strategy courses

  • Introduction to Sales: Packt
  • Instagram Content Creation Essentials: Coursera
  • Customer Data, Analytics, and Segmentation: Microsoft
  • Leading Diverse Teams: Alignor
  • Beginnen Sie mit dem Facebook Business Manager: Coursera
  • Technical Communication Essentials: Minnesota State University, Mankato
  • Create a Professional Online Presence: University of Leeds
  • Business Considerations for 5G with Edge, IoT, and AI: EDUCBA
  • Erstelle Stories für Instagram und Facebook in Easil: Coursera
  • Recoger datos con SurveyMonkey: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok