Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.

Skills you'll gain: Sprint Retrospectives, Timelines, Project Schedules, Workflow Management, Campaign Management, Project Management, Project Management Software, Marketing Effectiveness, Organizational Skills, Advertising Campaigns, Project Planning, Marketing Analytics, Agile Methodology, Process Improvement, Prioritization, Process Analysis, Performance Analysis
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Pay Per Click Advertising, Marketing Analytics, Search Engine Optimization, Analytics, Big Data, Google Analytics, Digital Marketing, Search Engine Marketing, Web Analytics, Web Analytics and SEO, Google Ads, Online Advertising, Digital Advertising, Marketing Effectiveness, Advanced Analytics, A/B Testing, Applied Machine Learning, MarTech, Marketing Automation, Machine Learning
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Event Marketing, Marketing Design, Canva (Software), Marketing Materials, A/B Testing, Promotional Materials, Event Management, Logo Design, Email Marketing, Cross-Channel Marketing, Social Media Campaigns, Branding, Drive Engagement, Experience Design, Graphic and Visual Design, Typography, Design Elements And Principles, Color Theory
Beginner · Course · 1 - 4 Weeks

Association of International Certified Professional Accountants
Skills you'll gain: Robotic Process Automation, Business Process Automation, Return On Investment, Automation, Accounting and Finance Software, Business Requirements, Process Analysis, Business Metrics, Value Propositions, Process Improvement, Project Scoping, Digital Transformation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Electrical Substation, Electrical Systems, Electrical Power, Control Systems, Electric Power Systems, Low Voltage, High Voltage, Electrical Equipment, Electrical Wiring, Electrical Safety, Three-Phase, HVAC, Basic Electrical Systems, Mechanical Design, Wiring Diagram, Schematic Diagrams, Construction, Civil Engineering, Safety Standards, Technical Standard
Intermediate · Specialization · 3 - 6 Months

University of London
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Business Marketing
Beginner · Course · 1 - 4 Weeks

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Process Improvement, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Management Accounting, Risk Management, Machine Learning Algorithms, Corporate Tax, Team Leadership, Social Determinants Of Health, Marketing Analytics, Financial Auditing, Data Visualization, Descriptive Statistics, Business Strategy, Variance Analysis, Generative AI, Financial Market
Credit offered
Graduate Certificate · 6 - 12 Months

Skills you'll gain: Instagram, Facebook, Social Media Management, Social Media, Account Management, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Data Visualization, Marketing Analytics, Web Analytics, Data-Driven Decision-Making, Presentations, Analytics, Data Analysis, Data Collection, Business Analytics, Web Scraping, Digital Marketing, Marketing Strategies, Marketing, Data Management, Big Data
Build toward a degree
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: CrewAI, Generative AI Agents, Responsible AI, AI Enablement, Artificial Intelligence and Machine Learning (AI/ML), AI Workflows, AI Orchestration, Artificial Intelligence, Agentic systems, OpenAI, Automation, LLM Application, Data Ethics, Model Evaluation, Innovation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Ansible, IT Automation, Infrastructure as Code (IaC), Devops Tools, Linux Commands, Automation, Debugging, YAML, Scripting, Security Controls, Unix Commands, Command-Line Interface, Encryption, Amazon Web Services, Package and Software Management, Software Installation, Configuration Management, File Management
Intermediate · Course · 3 - 6 Months