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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Как создать рекламную кампанию в Twitter

    Skills you'll gain: Target Audience, Advertising Campaigns, Advertising, Digital Advertising, Budget Management, Paid media, Social Media Campaigns, Content Creation, Social Media Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Data Engineer, Big Data and ML on Google Cloud auf Deutsch

    Skills you'll gain: Model Deployment, Google Cloud Platform, Dataflow, Data Pipelines, Real Time Data, Data Lakes, Data Processing, Dashboard, Data Warehousing, Tensorflow, Data Preprocessing, Apache Spark, Big Data, Data Infrastructure, Cloud Storage, Data Storage, Query Languages, Scripting Languages, PySpark, Extract, Transform, Load

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Building a Machine Learning Solution

    Skills you'll gain: Exploratory Data Analysis, Model Evaluation, Data Collection, Model Deployment, Data Ethics, MLOps (Machine Learning Operations), Feature Engineering, Data Cleansing, Responsible AI, Applied Machine Learning, Data Analysis, Solution Design, Statistical Analysis, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Predictive Modeling, Application Deployment, Generative AI, Data Preprocessing, Cloud Deployment

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    S

    Simplilearn

    Generative AI in Product Development Training

    Skills you'll gain: AI Product Strategy, Generative AI, Miro AI, Product Management, Product Lifecycle Management, Marketing Materials, Product Roadmaps, Go To Market Strategy, ChatGPT, Product Improvement, User Feedback, Competitive Analysis, Customer Insights, Market Research, Marketing Strategies

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Glasgow

    Computational Thinking with JavaScript

    Skills you'll gain: Computational Thinking, JSON, Application Deployment, Data Structures, Javascript, Application Development, HTML and CSS, Data Analysis, Code Review, Software Development, Data Visualization Software, Web Development, Web Applications, Scripting, Prototyping, Data Processing, Programming Principles, Unsupervised Learning, Front-End Web Development, Computer Programming

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Graphic Design Theory - Web & Digital Design

    Skills you'll gain: Responsive Web Design, User Interface and User Experience (UI/UX) Design, Digital Design, Web Design, Motion Graphics, Adobe XD, No-Code Development, Animations, Layout Design, Prototyping, Graphic Design, Augmented and Virtual Reality (AR/VR), Style Guides

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Data Analysis with Tidyverse

    Skills you'll gain: Tidyverse (R Package), Data Import/Export, R Programming, Data Manipulation, Data Analysis, Ggplot2, Relational Databases, Data Transformation, Data Cleansing, Data Structures, Programming Principles

    4.1
    Rating, 4.1 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Microsoft Power BI - The Complete Masterclass - 2025 EDITION

    Skills you'll gain: Data Storytelling, Data Analysis Expressions (DAX), Power BI, Statistical Reporting, Data Visualization Software, Dashboard, Pivot Tables And Charts, Microsoft Excel, Key Performance Indicators (KPIs), Data Manipulation, Business Intelligence, Cloud Services, Role-Based Access Control (RBAC), Data Integration, Data Security, Data Cleansing, Software Installation

    Intermediate · Course · 3 - 6 Months

  • Status: Preview
    Preview
    C

    Coursera

    AI-Enhanced Presentations Captivating Audiences with TOME

    Skills you'll gain: Generative AI, Prompt Engineering, Presentations, Sales Presentation, Document Management, Graphic and Visual Design

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SAS

    Data Literacy in Practice

    Skills you'll gain: Exploratory Data Analysis, Data Visualization, Data Literacy, Data Presentation, Data Storytelling, Data Analysis, Data Cleansing, Data Preprocessing, Technical Communication

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Sungkyunkwan University

    Using R for Regression and Machine Learning in Investment

    Skills you'll gain: Regression Analysis, Predictive Analytics, Predictive Modeling, Investment Management, Risk Analysis, Investments, R Programming, Machine Learning, Statistical Analysis, Financial Analysis, Logistic Regression, Financial Data, Algorithms

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Sales Strategies and Techniques

    Skills you'll gain: Selling Techniques, Sales Strategy, Overcoming Objections, Closing (Sales), Sales Process, Customer Engagement, Sales Presentation, Solution Selling, Data-Driven Decision-Making, Customer Relationship Building, Value Propositions, Competitive Analysis, Price Negotiation, Rapport Building, Active Listening

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Как создать рекламную кампанию в Twitter: Coursera
  • Data Engineer, Big Data and ML on Google Cloud auf Deutsch: Google Cloud
  • Building a Machine Learning Solution: Coursera
  • Generative AI in Product Development Training: Simplilearn
  • Computational Thinking with JavaScript: University of Glasgow
  • Graphic Design Theory - Web & Digital Design: Skillshare
  • Data Analysis with Tidyverse: University of Colorado Boulder
  • Microsoft Power BI - The Complete Masterclass - 2025 EDITION: Packt
  • AI-Enhanced Presentations Captivating Audiences with TOME: Coursera
  • Data Literacy in Practice: SAS

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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