Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Tecnológico de Monterrey
Skills you'll gain: Search Engine Marketing, Digital Marketing, Search Engine Optimization, Social Media Strategy, Web Content, Content Strategy, Marketing Strategies, Digital Advertising, Web Analytics and SEO, Content Creation, Email Marketing, Digital Communications, E-Commerce, Target Audience
Beginner · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Storytelling, Media and Communications, Augmented and Virtual Reality (AR/VR), Revenue Management, Brand Management, Trend Analysis, Content Strategy, Sustainability Reporting, Augmented Reality, New Product Development, Marketing Strategy and Techniques, Innovation, Digital Transformation, Game Theory, People Analytics, Metadata Management, Digital Design, Open Source Technology, 3D Modeling, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks

HubSpot Academy
Skills you'll gain: Prospecting and Qualification, Sales Presentations, Persona Development, Inside Sales, Sales Prospecting, Sales Process, Target Audience, Sales Strategy, Lead Generation, Customer Analysis, Customer Relationship Management (CRM) Software, Professional Networking
Beginner · Course · 1 - 3 Months

Skills you'll gain: Unsupervised Learning, Microsoft Excel, Excel Formulas, Scatter Plots, Data Preprocessing, Data Visualization, Data Analysis, Data Manipulation, Feature Engineering
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Workspace, Business Communication, Collaborative Software, Business Solutions, Internal Communications, Communication, File Management
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Looker (Software), Dashboard, Interactive Data Visualization, Data Visualization, Exploratory Data Analysis, Google Cloud Platform, Data Analysis, Cloud Computing
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Facebook, Marketing Budgets, Budget Management, Advertising, Paid media, Social Media Content, Social Media Campaigns, Social Media, Content Performance Analysis, Customer Insights, Business Strategy, User Research, Business Analysis
Intermediate · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Natural Language Processing, Large Language Modeling, Transfer Learning, Generative Model Architectures, Text Mining
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Active Listening, Compassion, Diversity and Inclusion, Strategic Leadership, Emotional Intelligence, Empathy, Self-Awareness, Leadership, Cultural Diversity, Collaboration, Employee Engagement
Mixed · Course · 3 - 6 Months

Skills you'll gain: Model Evaluation, Regression Analysis, Applied Machine Learning, Data Visualization, Statistical Modeling, Feature Engineering, Predictive Modeling, Data Analysis, R Programming, Predictive Analytics, Exploratory Data Analysis, Supervised Learning, Statistical Analysis, Correlation Analysis, Probability & Statistics, Data Manipulation, Linear Algebra, Statistical Hypothesis Testing
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Cloud Platform, Query Languages, Data Access, Gemini, Big Data, SQL, Ad Hoc Analysis, Analysis
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Data Sharing, Customer Data Management, Data Integration, Big Data, Data Access, Business Intelligence, Google Cloud Platform, Data Visualization, Data Management, Cloud Computing
Beginner · Project · Less Than 2 Hours