Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of Colorado Boulder
Skills you'll gain: Social Studies, World History, Culture, Economics, International Relations, Socioeconomics, Political Sciences
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Presentations, Stakeholder Management, Data Visualization, Persuasive Communication, Stakeholder Communications, Stakeholder Analysis, Data Storytelling, Verbal Communication Skills, Communication, Storytelling, Public Speaking, Community Outreach, Strategic Communication, Project Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Cinematography, Videography, Photography, Video Production, Video Editing, Design Reviews, Post-Production, Peer Review, Creativity
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Business Intelligence, Data Warehousing, Dashboard, Databases, Data Analysis, Interactive Data Visualization, Data Management, Business Analytics, Data-Driven Decision-Making, Data Visualization Software, Data Transformation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Performance Review, Smart Goals, Performance Appraisal, Employee Performance Management, Performance Management, Performance Metric, Goal Setting, Internal Communications, Staff Management
Intermediate · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: ChatGPT, Machine Learning Methods, Data Mining, Generative AI, Recurrent Neural Networks (RNNs), Data Preprocessing, Python Programming, Machine Learning Algorithms, Data Manipulation
Advanced · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Market Dynamics, Competitive Analysis, Market Trend, Market Share, Trend Analysis, Case Studies, Market Analysis, Business Economics, Strategic Marketing, Business Strategies, Business Strategy, Strategic Thinking, Corporate Strategy, Benchmarking
Beginner · Course · 1 - 4 Weeks

University of Lausanne
Skills you'll gain: Public Health, Health Policy, Community Health, Governance, Health Systems, Policy Development, Environmental Policy, Social Determinants Of Health, Health Assessment, Systems Thinking, Sustainable Development
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Responsive Web Design, HTML and CSS, Web Design, Application Deployment, Cascading Style Sheets (CSS), Web Design and Development, Development Environment, Webpack, Animations, Javascript, UI Components, Typography
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Registration, Email Marketing, User Feedback, Customer Relationship Management, User Accounts, Account Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Benchmarking, Search Engine Optimization, Content Performance Analysis, Keyword Research, Marketing Analytics, Key Performance Indicators (KPIs), Performance Analysis, Web Analytics and SEO, Performance Measurement, Content Strategy, Performance Improvement, Driving engagement, Trend Analysis, Customer Insights
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Google Cloud Platform, Customer Analysis, Marketing Analytics, Big Data, Generative AI, Customer Insights, Analytics, Predictive Modeling, Data-Driven Decision-Making, Predictive Analytics, Data Analysis, Forecasting
Beginner · Course · 1 - 4 Weeks