Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.

University of Michigan
Skills you'll gain: Wireframing, Responsive Web Design, Web Content Accessibility Guidelines, HTML and CSS, Web Design, Cascading Style Sheets (CSS), Browser Compatibility, Hypertext Markup Language (HTML), Javascript, Bootstrap (Front-End Framework), Front-End Web Development, User Interface (UI), Web Design and Development, Verification And Validation, Web Development, Interactive Design, User Interface (UI) Design, Web Development Tools, Application Frameworks, Usability
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Facebook, Social Media, Social Media Management, Instagram, Administration, Marketing Automation, Content Development and Management, Marketing, Automation
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Slack (Software), Collaborative Software, Marketing Materials, Content Creation, Marketing Design, Content Marketing, Corporate Communications, Shared Media, Facebook, Social Media Content, Graphic Design, User Accounts, Marketing Communications, Multimedia, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Educational Materials, Learning Management Systems, Instructional Design, Animation and Game Design, Web Content Accessibility Guidelines, User Interface (UI), Interaction Design, Design Elements And Principles
Intermediate · Course · 3 - 6 Months

Skills you'll gain: Customer Communications Management, Content Management Systems, Payment Processing, E-Commerce, Web Content, Product Management, Shipping and Receiving, Marketing, Tax Management, Business
Beginner · Guided Project · Less Than 2 Hours
UNSW Sydney (The University of New South Wales)
Skills you'll gain: Storytelling, User Experience Design, Driving engagement, Content Creation, Multimedia, Animation and Game Design, Augmented and Virtual Reality (AR/VR), Design Strategies, Emerging Technologies, Qualitative Research
Mixed · Course · 1 - 3 Months

Skills you'll gain: Content Management Systems, Web Analytics and SEO, Web Design, Web Design and Development, Content Management, Search Engine Optimization, Web Analytics, Blogs, E-Commerce, Lead Generation
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Graphic Design, Social Media, Content Creation, Creative Design, Marketing Design, Marketing Collateral, Instagram, Design Elements And Principles, Editing, Photo Editing, Branding, Marketing, Video Editing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Performance Analysis, Target Audience, Facebook, Driving engagement, Social Media Marketing, Customer Insights, Social Media, Social Media Management, Advertising, Marketing, Content Marketing, Performance Analysis, Content Creation, Digital Marketing, Performance Metric
Intermediate · Guided Project · Less Than 2 Hours

Universitat Politècnica de València
Skills you'll gain: Web Content Accessibility Guidelines, Disabilities, Mobile Development, Hypertext Markup Language (HTML), Web Design, Usability, User Interface (UI), Human Computer Interaction, Education and Training, Android (Operating System), Apple iOS, Diversity Equity and Inclusion Initiatives
Beginner · Course · 1 - 3 Months
University of Colorado Boulder
Skills you'll gain: Google Ads, Online Advertising, Digital Advertising, Contextual Advertising, Paid media, Advertising, Advertising Campaigns, Media Planning, Target Audience, Content Strategy, Data Ethics, Business Ethics
Beginner · Course · 1 - 3 Months

Università Bocconi
Skills you'll gain: Food and Beverage, Hospitality Management, Growth Strategies, Global Marketing, Product Marketing, Business Strategy, Consumer Behaviour, Product Management, Brand Management, Innovation, Market Dynamics, Marketing
Mixed · Course · 1 - 3 Months