Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.
University of North Texas
Skills you'll gain: Operations Management, Mediation, Model Evaluation, Compensation and Benefits, Organizational Change, Event Management, Grammar, Sales Process, Data Visualization, Marketing Planning, Design Thinking, Public Policies, Global Marketing, Probability & Statistics, Social Studies, Cultural Diversity, Digital Media Strategy, Organizational Leadership, Music History, Sociology
Earn a degree
Degree · 1 - 4 Years

Google Cloud
Skills you'll gain: Google Gemini, Generative AI, Customer Relationship Management, Workflow Management, Big Data, Jupyter, Artificial Intelligence and Machine Learning (AI/ML), SQL, Predictive Modeling, Model Evaluation
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: AI Security, Large Language Modeling, Open Web Application Security Project (OWASP), Application Security, Model Deployment, Security Controls, Security Software, Prompt Engineering, Data Security, Integration Testing, API Testing, Application Programming Interface (API), System Configuration
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Data Analysis, Big Data, Applied Machine Learning, Statistical Inference, Model Evaluation, Google Cloud Platform, Machine Learning Methods, SQL
Beginner · Course · 1 - 4 Weeks
Universidad de Palermo
Skills you'll gain: Key Performance Indicators (KPIs), Business Intelligence, Business Modeling, Selling Techniques, Strategic Marketing, Financial Statements, Human Capital, Business Analytics, Portfolio Management, Business Planning, Equities, Digital Transformation, Marketing Management, Agile Product Development, Corporate Sustainability, Entrepreneurial Finance, Market Dynamics, Business Process Management, B2B Sales, Branding
Earn a degree
Degree · 1 - 4 Years

IIT Roorkee
Skills you'll gain: New Product Development, Mergers & Acquisitions, FinTech, Capital Budgeting, Brand Management, Supply Chain, Integrated Marketing Communications, Business Marketing, Sales Process, Business Valuation, Innovation, Succession Planning, Management Accounting, Statistical Process Controls, Product Management, Business Process Management, Supply Chain Management, Marketing Management, Revenue Management, Sampling (Statistics)
Earn a degree
Degree · 1 - 4 Years

Illinois Institute of Technology
Skills you'll gain: Infrastructure As A Service (IaaS), Cloud-Native Computing, Operating System Administration, Open Source Technology, Cloud Security, Virtualization, Platform As A Service (PaaS), Linux, Package and Software Management, Containerization, Serverless Computing, Cloud Infrastructure, Web Development, Network Security, Shell Script, Identity and Access Management, Linux Administration, Cloud Computing, Microsoft Windows, Test Driven Development (TDD)
Earn a degree
Degree · 1 - 4 Years