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Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.


Popular Digital Analytics Courses and Certifications


  • Status: Free Trial
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    Fractal Analytics

    Data Frameworks for Generative AI

    Skills you'll gain: Data Ethics, Generative AI, LLM Application, Artificial Intelligence, Data Structures, Data Science, Machine Learning

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Fractal Analytics

    Generative AI in User Research and Design Thinking

    Skills you'll gain: Ideation, UI/UX Research, Brainstorming, Innovation, Design Thinking, User Research, Generative AI, Competitive Analysis, Human Centered Design, Data Ethics, Persona (User Experience), Artificial Intelligence, Problem Solving, Data Collection, Data Synthesis, Critical Thinking

    4.5
    Rating, 4.5 out of 5 stars
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    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Status: Free Trial
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    Fractal Analytics

    Data Lineage & Ethical Frameworks for Responsible AI

    Skills you'll gain: Responsible AI, Data Governance, Data Ethics, Data Pipelines, Data Architecture, Data Management, Governance, Data Integrity, Artificial Intelligence, Metadata Management, Automation, Generative AI, Data Security

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Fractal Analytics

    Mastering User Centric Design with Generative AI

    Skills you'll gain: Responsible AI, User Research, Human Centered Design, User Experience Design, Design Thinking, Prototyping, Ideation, Generative AI, Brainstorming, UI/UX Research, Innovation, User Feedback, Usability Testing, Data Ethics, Artificial Intelligence, Prompt Engineering, Critical Thinking, Problem Solving, Data Analysis, Business Consulting

    4.6
    Rating, 4.6 out of 5 stars
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    187 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
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    Fractal Analytics

    Advanced Data Techniques for Enterprise AI Systems

    Skills you'll gain: Data Governance, Data Strategy, Data Ethics, Responsible AI, Data Management, Data Architecture, Metadata Management, Data Store, Data Loss Prevention, Data Security, Interoperability, Docker (Software), Data Storage, Data Processing, Semantic Web, Generative AI Agents, Real Time Data, Large Language Modeling, Machine Learning, Agentic systems

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    From Likes to Leads: Interact with Customers Online

    Skills you'll gain: Social Media Marketing, Social Media Strategy, Social Media Management, Social Media Campaigns, Content Creation, Digital Marketing, Digital Advertising, Customer Engagement, Brand Awareness, Marketing Analytics, Target Audience

    4.8
    Rating, 4.8 out of 5 stars
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    3.9K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
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    C

    Coursera

    Next-Gen Brand Management

    Skills you'll gain: Brand Awareness, Brand Management, Canva (Software), Brand Strategy, Branding, Brand Marketing, Logo Design, Social Media, Social Media Strategy, Target Audience, Social Media Marketing, Social Media Campaigns, Style Guides, Digital Advertising, Data Visualization, Email Marketing, Digital Marketing, Generative AI, Marketing Analytics, Content Creation

    4.6
    Rating, 4.6 out of 5 stars
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    1.7K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
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    Fractal Analytics

    Leadership Strategies for AI and Generative AI

    Skills you'll gain: Responsible AI, Data Ethics, Generative AI, Human Centered Design, Problem Solving, Generative Model Architectures, Business Leadership, AI Product Strategy, Business Strategy, Ethical Standards And Conduct, Analytical Skills, Strategic Thinking, Data Strategy, Information Privacy, Personally Identifiable Information, Artificial Intelligence, Critical Thinking, Design Thinking, Thought Leadership, Project Implementation

    4.6
    Rating, 4.6 out of 5 stars
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    190 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Data Analysis and Visualization Foundations

    Skills you'll gain: Data Storytelling, Data Presentation, Interactive Data Visualization, Data Visualization, Data Visualization Software, Statistical Visualization, Big Data, Microsoft Excel, IBM Cognos Analytics, Data Analysis, Statistical Analysis, Apache Hadoop, Analytical Skills, Excel Formulas, Looker (Software), Scatter Plots, Data Wrangling, Spreadsheet Software, Dashboard, Data Cleansing

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
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    30K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
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    I

    IBM

    SEO Mastery: From Fundamentals to GenAI and GEO Strategies

    Skills you'll gain: Prompt Engineering, Web Analytics and SEO, Search Engine Optimization, Search Engine Marketing, Generative AI, Google Gemini, Marketing Strategy and Techniques, Blogs, Digital Marketing, Content Marketing, Content Creation, Web Content, Semantic Web, Keyword Research, Content Strategy, Growth Strategies, Artificial Intelligence, Web Analytics, Competitive Analysis, Performance Measurement

    4.9
    Rating, 4.9 out of 5 stars
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    23 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    Meta

    Measure and Optimize Social Media Marketing Campaigns

    Skills you'll gain: Social Media Campaigns, Social Media Marketing, Marketing Effectiveness, Marketing Analytics, Advertising Campaigns, Digital Advertising, Content Performance Analysis, Campaign Management, Marketing Budgets, Data Analysis, Digital Marketing, Data Presentation, Facebook, A/B Testing, Key Performance Indicators (KPIs), Return On Investment, Performance Reporting, Business Metrics, Presentations, Communication

    4.9
    Rating, 4.9 out of 5 stars
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    1.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    ChatGPT: Master Free AI Tools to Supercharge Productivity

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Generative AI, LLM Application, Productivity, AI Personalization, OpenAI, Artificial Intelligence, Personalized Service, Large Language Modeling, Responsible AI, Artificial Intelligence and Machine Learning (AI/ML), Anthropic Claude, Expense Management, Creative Thinking, Productivity Software, Communication, Planning, Marketing

    4.8
    Rating, 4.8 out of 5 stars
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    8.1K reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular digital analytics courses

  • Data Frameworks for Generative AI: Fractal Analytics
  • Generative AI in User Research and Design Thinking: Fractal Analytics
  • Data Lineage & Ethical Frameworks for Responsible AI: Fractal Analytics
  • Mastering User Centric Design with Generative AI: Fractal Analytics
  • Advanced Data Techniques for Enterprise AI Systems: Fractal Analytics
  • From Likes to Leads: Interact with Customers Online: Google
  • Next-Gen Brand Management: Coursera
  • Leadership Strategies for AI and Generative AI: Fractal Analytics
  • Data Analysis and Visualization Foundations: IBM
  • SEO Mastery: From Fundamentals to GenAI and GEO Strategies: IBM

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

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