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Sports Marketing Courses

Sports marketing courses can help you learn audience engagement strategies, brand management, sponsorship activation, and digital marketing techniques. You can build skills in market analysis, campaign development, and social media outreach tailored to sports audiences. Many courses introduce tools like CRM software, analytics platforms, and content management systems, showcasing how these skills are applied to enhance fan experiences and drive revenue for sports organizations.


Popular Sports Marketing Courses and Certifications


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    LearnQuest

    Insight Selling

    Skills you'll gain: Sales Training, Inside Sales, Closing (Sales), Regional Sales, Sales Enablement, Sales Management, Sales Prospecting, Active Listening, Customer Relationship Management (CRM) Software, Meeting Facilitation, Marketing Automation, Discussion Facilitation, Customer Analysis, Virtual Teams, Stakeholder Analysis, Customer Insights, Negotiation, Needs Assessment, Data Storytelling, Emotional Intelligence

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
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    University of California, Davis

    Research Report: Delivering Insights

    Skills you'll gain: Data Synthesis, Data Storytelling, Presentations, Marketing, Data Visualization Software, Market Research, Social Media Marketing, Microsoft PowerPoint, Advertising, Customer Insights, Data Analysis, Verbal Communication Skills, Target Audience, Strategic Marketing, Market Analysis, Digital Marketing

    4.6
    Rating, 4.6 out of 5 stars
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    182 reviews

    Intermediate · Course · 1 - 4 Weeks

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    LearnQuest

    Sales Strategies: Mastering Complex Sales

    Skills you'll gain: Consultative Selling, Account Strategy, Solution Selling, Sales Management, Sales Pipelines, Sales, B2B Sales, Sales Training, Sales Strategy, Sales Development, Consultative Approaches, Account Management, Sales Process, Cross-Functional Team Leadership, Contract Negotiation, Price Negotiation, Cross-Functional Collaboration, Negotiation, Business Analytics, Ethical Standards And Conduct

    Beginner · Specialization · 1 - 3 Months

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    ESSEC Business School

    Hotel Management: Distribution, Revenue and Demand Management

    Skills you'll gain: Revenue Management, Hospitality Management, Competitive Analysis, Digital Marketing, Data-Driven Decision-Making, Stakeholder Communications, Forecasting, Budgeting, Demand Generation, Hotel Operations, Asset Management, Hospitality, Marketing, Financial Forecasting, Strategic Marketing, Target Market, Financial Analysis, Strategic Planning, Marketing Channel, Business Modeling

    4.6
    Rating, 4.6 out of 5 stars
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    2.2K reviews

    Beginner · Specialization · 3 - 6 Months

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    Niel Asher Education

    Craniosacral Therapy Essentials: Theory and Application

    Skills you'll gain: Manual Therapy, Patient Evaluation, Patient Positioning, Exercise Therapy, Physical Therapy, Rehabilitation, Clinical Assessment, Patient Communication, Patient Treatment, Patient Education And Counseling, Neurology, Sports Medicine, Athletic Training, Orthopedics, Medication Therapy Management, Respiratory Therapy, Anatomy, Cognitive Behavioral Therapy, Intravenous Therapy, Mental Health Therapies

    Intermediate · Course · 1 - 4 Weeks

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    Real Madrid Graduate School Universidad Europea

    Harnessing AI for Injury Prevention and Recovery in Football

    Skills you'll gain: AI Enablement, Exercise Science, Kinesiology, Decision Support Systems, Predictive Modeling, Health Technology, Biomedical Engineering, Machine Learning

    Beginner · Course · 1 - 4 Weeks

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    Scrum Alliance

    AI for Product Discovery & Strategy

    Skills you'll gain: AI Product Strategy, Product Planning, Brainstorming, Product Strategy, Generative AI, Strategic Decision-Making, Customer Insights, Market Analysis, Data-Driven Decision-Making, Market Research, Forecasting, Data Analysis

    Beginner · Course · 1 - 4 Weeks

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    Board Infinity

    Hootsuite for Beginners: Hands-On Social Media Management

    Skills you'll gain: Social Media Content, Content Performance Analysis, Brand Awareness, Social Media Strategy, Brand Management, Performance Analysis, Instagram

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    IBM

    IBM UI/UX Designer

    Skills you'll gain: Information Architecture, UI/UX Research, User Research, Agile Software Development, Scrum (Software Development), User Interface and User Experience (UI/UX) Design, Design Thinking, User Experience, User Centered Design, Usability, Usability Testing, Responsive Web Design, Agile Methodology, Kanban Principles, User Interface (UI), Figma (Design Software), Wireframing, Design Research, Prototyping, Persona (User Experience)

    4.8
    Rating, 4.8 out of 5 stars
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    2.8K reviews

    Beginner · Professional Certificate · 3 - 6 Months

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    Coursera

    Agentic AI Content for Practitioners (Teams: Sales)

    Skills you'll gain: AI Personalization, Agentic systems, Competitive Intelligence, Sales Management, Sales Strategy, Sales, AI Enablement, Customer Analysis, Customer Relationship Management, Sales Presentations, Real Time Data, Automation, Proposal Development, Case Studies

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Manage Suppliers: From List to Onboarding

    Skills you'll gain: Supplier Management, Vendor Management, Vendor Relationship Management, Supplier Relationship Management, Strategic Sourcing, Procurement, Compliance Management, Data Integrity, Workflow Management, Data Quality, Market Analysis

    Beginner · Course · 1 - 4 Weeks

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    Niel Asher Education

    Integrative Traditional Chinese Medicine Specialist

    Skills you'll gain: Patient Preparation, Manual Therapy, Patient Positioning, Patient Treatment, Pain Management, Patient Evaluation, Clinical Assessment, Exercise Therapy, Sports Medicine, Physical Therapy, Cleanliness, Intravenous Therapy, Respiratory Therapy, Occupational Therapy, Health And Wellness Coaching, Mental Health Therapies, Health Care, Physical Science, Maternal Health, Mental Health

    Intermediate · Specialization · 3 - 6 Months

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1…596061…221

In summary, here are 10 of our most popular sports marketing courses

  • Insight Selling: LearnQuest
  • Research Report: Delivering Insights: University of California, Davis
  • Sales Strategies: Mastering Complex Sales: LearnQuest
  • Hotel Management: Distribution, Revenue and Demand Management: ESSEC Business School
  • Craniosacral Therapy Essentials: Theory and Application: Niel Asher Education
  • Harnessing AI for Injury Prevention and Recovery in Football: Real Madrid Graduate School Universidad Europea
  • AI for Product Discovery & Strategy: Scrum Alliance
  • Hootsuite for Beginners: Hands-On Social Media Management: Board Infinity
  • IBM UI/UX Designer: IBM
  • Agentic AI Content for Practitioners (Teams: Sales): Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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