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  • Customer Insights

Customer Insights Courses

Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.


Popular Customer Insights Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Scrum Master

    Skills you'll gain: User Story, Sprint Retrospectives, Scrum (Software Development), Sprint Planning, Backlogs, Project Risk Management, Agile Methodology, Agile Project Management, Team Building, Team Management, Meeting Facilitation, Stakeholder Engagement, Organizational Change, Stakeholder Management, Team Leadership, Agile Software Development, Employee Coaching, Project Management, Risk Management, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    525 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    MathWorks

    Practical Data Science with MATLAB

    Skills you'll gain: Data Storytelling, Feature Engineering, Data Visualization, Supervised Learning, Dimensionality Reduction, Data Integration, Interactive Data Visualization, Exploratory Data Analysis, Data Import/Export, Technical Communication, Data Analysis, Applied Machine Learning, Data Visualization Software, Matlab, Regression Analysis, Data Processing, Descriptive Statistics, Data Cleansing, Predictive Modeling, Data Manipulation

    4.8
    Rating, 4.8 out of 5 stars
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    1.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
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    I

    IESE Business School

    Strategy and Sustainability

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Business Strategy, Sustainability Reporting, Environmental Issue, Strategic Thinking, Strategic Decision-Making, Compliance Management, Stakeholder Engagement, Consumer Behaviour

    4.7
    Rating, 4.7 out of 5 stars
    ·
    570 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to Business Analysis

    Skills you'll gain: Digital Transformation, Business Analysis, Requirements Elicitation, Gap Analysis, Analysis, Business Analytics, Business Requirements, Requirements Analysis, Systems Analysis, Business Process Modeling, Technology Strategies, Microsoft Excel, Project Management, Stakeholder Management, Stakeholder Communications, Change Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    354 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    I

    IBM

    IBM Digital Marketing and Growth Hacking with GenAI

    Skills you'll gain: Responsible AI, Social Media Management, Social Media, Social Media Marketing, Google Ads, Digital Marketing, Email Marketing, Social Media Strategy, Digital Advertising, Web Analytics and SEO, Online Advertising, Social Media Campaigns, Digital Media Strategy, Paid media, Content Creation, Customer Retention, Search Engine Optimization, Presentations, Instagram, Generative AI

    4.7
    Rating, 4.7 out of 5 stars
    ·
    112 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Unsupervised Machine Learning

    Skills you'll gain: Unsupervised Learning, Dimensionality Reduction, Scikit Learn (Machine Learning Library), Machine Learning Algorithms, Feature Engineering, Machine Learning, Statistical Machine Learning, Text Mining, Data Mining, Data Science, Big Data, NumPy, Data Analysis, Algorithms, Natural Language Processing, Linear Algebra

    4.7
    Rating, 4.7 out of 5 stars
    ·
    352 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    D

    Duke University

    Advertising and Society

    Skills you'll gain: Advertising, Media and Communications, Digital Advertising, Culture, Marketing Psychology, Research, Creativity, Consumer Behaviour, Cultural Diversity, Business Ethics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    973 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    G

    Google Cloud

    Google Cloud Data Analytics

    Skills you'll gain: Looker (Software), Responsible AI, Data Lakes, Data Storytelling, Data Governance, Google Gemini, Data Visualization, Dashboard, Data Architecture, Data Pipelines, Data Visualization Software, Data Management, Cloud Infrastructure, Generative AI, Data Cleansing, Cloud Storage, Data Transformation, Cloud Computing, Identity and Access Management, Data Presentation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    215 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    ETL and Data Pipelines with Shell, Airflow and Kafka

    Skills you'll gain: Extract, Transform, Load, Apache Kafka, Apache Airflow, Data Pipelines, Data Warehousing, Data Transformation, Data Integration, Data Migration, Data Processing, Web Scraping, Shell Script, Data Mart, Big Data, Performance Tuning

    4.5
    Rating, 4.5 out of 5 stars
    ·
    438 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Strategic Digital Marketing Channels - SEO & SEM

    Skills you'll gain: Search Engine Marketing, Google Ads, Search Engine Optimization, Marketing Strategies, Web Analytics and SEO, Online Advertising, Marketing, Email Marketing, Marketing Analytics, Digital Marketing, Marketing Psychology, Customer Relationship Management, Paid media, Campaign Management, Marketing Automation, Advertising Campaigns, Google Analytics, UI/UX Strategy, Social Media Marketing, Digital Advertising

    4.5
    Rating, 4.5 out of 5 stars
    ·
    32 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Strategic management: Be competitive

    Skills you'll gain: Business Strategy, Strategic Thinking, Customer Analysis, Strategic Marketing, Growth Strategies, Competitive Analysis, Business Planning, Market Analysis, Strategic Decision-Making, Market Opportunities, Value Propositions, Organizational Effectiveness, Analysis, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    323 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Global Challenges in Business

    Skills you'll gain: Sustainable Business, Stakeholder Analysis, Global Marketing, Virtual Teams, Diversity Marketing, Business Ethics, Corporate Sustainability, Sustainable Development, Cultural Sensitivity, Stakeholder Engagement, Cultural Diversity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Intercultural Competence, Consumer Behaviour, Market Analysis, Diversity Awareness, Culture, Design Thinking, Brand Strategy

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    534 reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular customer insights courses

  • Scrum Master: SkillUp
  • Practical Data Science with MATLAB: MathWorks
  • Strategy and Sustainability: IESE Business School
  • Introduction to Business Analysis: IBM
  • IBM Digital Marketing and Growth Hacking with GenAI: IBM
  • Unsupervised Machine Learning: IBM
  • Advertising and Society: Duke University
  • Google Cloud Data Analytics: Google Cloud
  • ETL and Data Pipelines with Shell, Airflow and Kafka: IBM
  • Strategic Digital Marketing Channels - SEO & SEM: Simplilearn

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