• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Digital Analytics

Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.


Popular Digital Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    Q

    Queen Mary University of London

    Market Research

    Skills you'll gain: Proposal Development, Market Research, Research Reports, Data Collection, Research Design, Analytics, Data Analysis, Statistical Hypothesis Testing, Survey Creation, Statistical Analysis, Research Methodologies, Correlation Analysis, Business Research, Surveys, Quantitative Research, Research, Market Analysis, Regression Analysis, Marketing Analytics, Probability & Statistics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    840 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Data Engineering on AWS - The Complete Training

    Skills you'll gain: AWS Kinesis, Data Engineering, Amazon Redshift, Apache Kafka, Cloud Computing Architecture, Data Lakes, Real Time Data, Amazon Elastic Compute Cloud, Data Management, Apache Hive, Data Visualization Software, Cloud Storage, Amazon S3, Data Integration, Data Architecture, Data Migration, Performance Tuning, Serverless Computing, Database Architecture and Administration, AWS Identity and Access Management (IAM)

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Creo Incubator

    Entrepreneuriat : Croissance et Stratégie GTM

    Skills you'll gain: Go To Market Strategy, Growth Strategies, Value Propositions, Competitive Analysis, Product Development, Market Analysis, Customer Analysis, User Experience, Marketing Strategies, Target Market, Product Marketing, Data-Driven Decision-Making, Market Opportunities, Business Strategy, Marketing Channel, Cost Estimation

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    A CISO Guide to Cyber Resilience

    Skills you'll gain: Cyber Security Strategy, Endpoint Security, Zero Trust Network Access, Cybersecurity, Cyber Governance, Cyber Attacks, Incident Response, Incident Management, Cyber Security Policies, Security Management, Identity and Access Management, Disaster Recovery, Cyber Risk, AI Security, Data Security, Cyber Threat Hunting, Business Continuity Planning, Enterprise Security, Security Controls, Security Awareness

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Michigan State University

    Cameras, Exposure, and Photography

    Skills you'll gain: Photography, Peer Review, Photo/Video Production and Technology, Image Quality, Creativity, Design Elements And Principles

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.3K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Craft Omni-Channel Marketing Plans

    Skills you'll gain: Marketing Planning, Performance Measurement, Customer Retention, Analysis, Customer Insights, Brand Management

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Master of Science in Data Science

    Skills you'll gain: Object Oriented Design, User Story, New Product Development, Real-Time Operating Systems, Model Based Systems Engineering, Model Evaluation, Field-Programmable Gate Array (FPGA), Delegation Skills, Sampling (Statistics), Sustainable Business, Proposal Writing, Supplier Management, Accountability, Data Ethics, Sustainability Reporting, Supervised Learning, Database Design, Generative AI, Process Capability, Diversity Equity and Inclusion Initiatives

    Earn a degree

    Degree · 1 - 4 Years

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SAS

    SAS Machine Learning Engineer

    Skills you'll gain: Model Deployment, MLOps (Machine Learning Operations), Exploratory Data Analysis, Logistic Regression, Statistical Machine Learning, Decision Tree Learning, Supervised Learning, Data Preprocessing, Probability & Statistics, Model Evaluation, Statistics, SAS (Software), Machine Learning Software, Predictive Modeling, Classification And Regression Tree (CART), Workflow Management, Data Analysis, Random Forest Algorithm, Machine Learning, Applied Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    103 reviews

    Advanced · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Fundamentals of GIS

    Skills you'll gain: ArcGIS, GIS Software, Data Sharing, Spatial Analysis, Geographic Information Systems, Metadata Management, Geospatial Information and Technology, Data Visualization, Data Quality, Data Analysis, Data Mapping, Data Visualization Software, Software Installation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Fundamentals of Big Data with Microsoft Azure

    Skills you'll gain: Azure Synapse Analytics, Microsoft Azure, Databricks, Big Data, Distributed Computing, Public Cloud, Cloud Computing, Data Lakes, Cloud Computing Architecture, Data Processing, Scalability, Data Storage Technologies, Analytics, Real Time Data

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Facebook Marketing And Facebook Ads To Get More Engagement

    Skills you'll gain: Facebook, Copywriting, Social Media Marketing, Social Media Strategy, Instagram, Social Media Campaigns, Digital Advertising, Drive Engagement, Content Creation, Advertising, Customer Engagement, Target Audience

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    ChatGPT for Beginners: Save time with Microsoft Excel

    Skills you'll gain: ChatGPT, Microsoft Excel, Excel Formulas, Web Scraping, Data Synthesis, Data Cleansing, Text Mining, Data Manipulation, AI Enablement, Data Analysis Software, Unstructured Data, Prompt Engineering, Business Analytics, Data Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    355 reviews

    Intermediate · Guided Project · Less Than 2 Hours

Searches related to digital analytics

digital marketing analytics
master the basics of digital analytics training
digital marketing analytics in practice
digital marketing analytics in theory
digital marketing operations & analytics
advanced tools for digital marketing analytics
roi-driven digital marketing analytics
data analytics for digital transformation
1…858687…511

In summary, here are 10 of our most popular digital analytics courses

  • Market Research: Queen Mary University of London
  • Data Engineering on AWS - The Complete Training: Packt
  • Entrepreneuriat : Croissance et Stratégie GTM: Creo Incubator
  • A CISO Guide to Cyber Resilience: Packt
  • Cameras, Exposure, and Photography: Michigan State University
  • Craft Omni-Channel Marketing Plans: Coursera
  • Master of Science in Data Science: University of Colorado Boulder
  • SAS Machine Learning Engineer: SAS
  • Fundamentals of GIS: University of California, Davis
  • Fundamentals of Big Data with Microsoft Azure: Microsoft

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok