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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Generate Personalized Content with AI Prompts

    Skills you'll gain: Prompt Engineering, AI Personalization, Personalized Service, Marketing Communications, Customer Communications Management, Content Development and Management, Customer Engagement, Promotions and Campaigns

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Market Research: Design Impactful Surveys

    Skills you'll gain: Surveys, Market Research, Customer Insights, Marketing, Marketing Analytics, User Research, Research Methodologies, Market Analysis, Google Analytics, Data Collection, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM Applied DevOps Engineering

    Skills you'll gain: Cloud Deployment, CI/CD, Open Web Application Security Project (OWASP), Continuous Integration, Istio, Agile Software Development, Scrum (Software Development), Application Deployment, Test Driven Development (TDD), Kubernetes, Gherkin (Scripting Language), Jenkins, Code Coverage, OpenShift, Cloud Applications, DevOps, Secure Coding, Grafana, System Monitoring, Agile Methodology

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7.9K reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
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    Coursera

    AI Keyword Research & Intent

    Skills you'll gain: Keyword Research, Research, Search Engine Optimization, Search Engine Marketing, User Research, Content Strategy, Web Analytics and SEO, AI Product Strategy, Content Creation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
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    Coursera

    Analyze Demographics: Unlock Audience Insights

    Skills you'll gain: Google Analytics, Adobe Analytics, Web Analytics, Trend Analysis, Marketing Analytics, Variance Analysis, Target Audience, Demography, Data Analysis, Marketing Strategies, Data-Driven Decision-Making, Descriptive Analytics, Strategic Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize Sales with AI E-commerce Analytics

    Skills you'll gain: Sales Strategy, Web Analytics, Search Engine Optimization, Copywriting, Customer Insights, Keyword Research, Revenue Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Market Research and Consumer Behavior

    Skills you'll gain: Survey Creation, Surveys, Market Research, Business Research, Consumer Behaviour, Marketing Strategies, Research Design, Data Analysis, Research Reports, Market Analysis, Research Methodologies, Experimentation, Customer Analysis, Focus Group, Business Marketing, Decision Making

    4.4
    Rating, 4.4 out of 5 stars
    ·
    4.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    B2B Sales Skills From Cold Lead Generation To Closing Sales

    Skills you'll gain: Overcoming Objections, Lead Generation, B2B Sales, Sales Presentation, Closing (Sales), Negotiation, Inside Sales, Phone Sales, Cold Calling, Sales Process, Sales, Selling Techniques, Account Strategy, Sales Strategy, Outside Sales, Customer Acquisition Management, Marketing Strategies, Email Marketing, Rapport Building, Communication Strategies

    Mixed · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    SQL for Data Science

    Skills you'll gain: Data Governance, SQL, Data Management, Data Quality, Database Design, Query Languages, Data Literacy, Data Manipulation, Data Modeling, Relational Databases, Data Science, Databases, Data Analysis, Data Transformation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    17K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Adobe

    Build your creative business using Adobe tools

    Skills you'll gain: Intellectual Property, Ideation, Brand Strategy, Adobe Express, Adobe Firefly, Target Audience, Creative Problem-Solving, Conceptual Design, Creative Thinking, Branding, Creativity, Graphic Design, Entrepreneurship, Design, Adobe Photoshop, Business Strategy, Adobe Illustrator, Artificial Intelligence, Communication, Digital Marketing

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Social Media Data Analytics

    Skills you'll gain: Social Media Marketing, Instagram, Business Intelligence, Predictive Modeling, Predictive Analytics, Case Studies

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Gamification

    Skills you'll gain: Game Design, Project Design, Social Impact, Drive Engagement, Design Thinking, Employee Engagement, Motivational Skills, Training and Development, Behavior Management, Customer Engagement, Psychology, Behavioral Economics, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.4K reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Generate Personalized Content with AI Prompts: Coursera
  • Market Research: Design Impactful Surveys: Coursera
  • IBM Applied DevOps Engineering: IBM
  • AI Keyword Research & Intent: Coursera
  • Analyze Demographics: Unlock Audience Insights: Coursera
  • Optimize Sales with AI E-commerce Analytics: Coursera
  • Market Research and Consumer Behavior: IE Business School
  • B2B Sales Skills From Cold Lead Generation To Closing Sales: Alex Genadinik
  • SQL for Data Science: University of California, Davis
  • Build your creative business using Adobe tools: Adobe

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