Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.

Skills you'll gain: Facebook, Social Media Campaigns, Marketing Design, Marketing Materials, Social Media, Social Media Content, Graphic Design, Content Creation, Advertising, Photo Editing, Marketing, Online Advertising
Intermediate · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: No-Code Development, Email Automation, Business Process Automation, Application Deployment, Automation, Business Process, Workflow Management, Cloud Applications, Google Workspace, Application Design, Application Development, Application Performance Management, Data Integration, Authorization (Computing), Authentications, Google Sheets, Application Lifecycle Management, User Interface (UI), Data Management, Productivity Software
Beginner · Specialization · 3 - 6 Months

Peking University
Skills you'll gain: Interviewing Skills, Business Communication, Customer Service, Customer Complaint Resolution, Marketing Strategies, Product Knowledge, Verbal Communication Skills, Product Demonstration, Business Writing, Product Marketing, Business Management, Vocabulary, Recruitment, Language Learning
Intermediate · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Customer experience strategy (CX), Communication Planning, Marketing Strategies, Consumer Behaviour, Customer Insights, Target Market, Digital Transformation, Digital Marketing, Digital Communications, Marketing Analytics, MarTech, Market Intelligence, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Social Media Marketing, Social Media Content, Marketing Design, Social Media, Style Guides, Graphic and Visual Design, Marketing Materials, Branding, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Target Audience, Social Media Campaigns, Advertising Campaigns, Social Media, Social Media Marketing, Advertising, Social Media Strategy, Social Media Content, Online Advertising, Digital Advertising, Videography
Beginner · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Customer Analysis, Business Planning, Sales Strategy, Sales Pipelines, Entrepreneurship, Market Analysis, Innovation, Marketing, Market Research, Product Management, Product Development, Business Strategies, Business Solutions, Value Propositions, Business Modeling, Interviewing Skills, Finance
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Bash (Scripting Language), Scalability, Distributed Computing, Big Data, Operating Systems, Performance Tuning, File Systems, Linux, Scripting, Command-Line Interface, OS Process Management, Artificial Intelligence
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Virtual Private Networks (VPN), Cybersecurity, Multi-Factor Authentication, Authentications, Information Systems Security, Desktop Support, Network Security, Technical Support and Services, Information Privacy, Servers, Cloud Computing, Encryption, Identity and Access Management, Mac OS
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Security Information and Event Management (SIEM), Cloud Security, Cyber Security Policies, Microsoft Azure, Identity and Access Management, Cybersecurity, Malware Protection, Network Security, Distributed Denial-Of-Service (DDoS) Attacks, Threat Management, Firewall, Security Controls, Endpoint Security, Threat Detection, Virtual Machines, Encryption, Event Management
Beginner · Course · 1 - 4 Weeks

University of Manchester
Skills you'll gain: Sustainable Business, Corporate Sustainability, Business Ethics, Environmental Social And Corporate Governance (ESG), Sustainable Development, Intercultural Competence, Ethical Standards And Conduct, Team Oriented, Decision Making, Cultural Diversity, Systems Thinking, Stakeholder Management, Stakeholder Engagement
Mixed · Course · 1 - 3 Months

Board Infinity
Skills you'll gain: Application Development, Application Frameworks, Program Development, Development Environment, Microsoft Visual Studio
Beginner · Course · 1 - 4 Weeks