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  • Customer Insights

Customer Insights Courses

Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.


Popular Customer Insights Courses and Certifications


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    LearnQuest

    Foundations of Sales Psychology and Buyer Behavior

    Skills you'll gain: Consultative Selling, Communication, Consumer Behaviour, Trustworthiness, Marketing Psychology, Solution Selling, Sales Presentation, Persuasive Communication, Sales, Sales Strategy, Needs Assessment, Customer Relationship Building, Rapport Building, Influencing, Customer Insights, Storytelling, Empathy, Target Audience, Cultural Sensitivity

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    V

    Vanderbilt University

    Generative AI Data Analyst

    Skills you'll gain: Data Storytelling, Prompt Engineering, ChatGPT, Prompt Patterns, Microsoft Excel, LLM Application, Productivity, OpenAI, Data Visualization, Data Analysis, SQL, Generative AI, Artificial Intelligence, Data Cleansing, Large Language Modeling, Productivity Software, Interactive Data Visualization, Data Integration, Marketing Automation, Databases

    4.8
    Rating, 4.8 out of 5 stars
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    7.9K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    Vanderbilt University

    ChatGPT + Excel: AI-Enhanced Data Analysis & Insight

    Skills you'll gain: Data Storytelling, Prompt Engineering, ChatGPT, Prompt Patterns, Excel Macros, Excel Formulas, Microsoft Excel, LLM Application, Productivity, OpenAI, Data Visualization, Data Analysis, Generative AI, Artificial Intelligence, Data Cleansing, Large Language Modeling, Data Integration, Data Transformation, Data Validation, Artificial Intelligence and Machine Learning (AI/ML)

    4.8
    Rating, 4.8 out of 5 stars
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    7.4K reviews

    Beginner · Specialization · 1 - 3 Months

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    Microsoft

    Smarter Content and Communications with Microsoft Copilot

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Content Performance Analysis, Marketing and Public Relations, Customer Insights, Content Development and Management, Proofreading, Public Relations, Integrated Marketing Communications, Customer Analysis, Content Creation, Marketing Communications, Persona Development, Writing and Editing, Content Management, Web Content, Storytelling, Content Strategy, Generative AI, Marketing Strategies

    4.6
    Rating, 4.6 out of 5 stars
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    167 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    Salesforce

    Salesforce Sales Operations

    Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Customer Success Management, Order Management, Sales Management, Salesforce, Sales Support, Dashboard, Sales, Sales Development, Closing (Sales), Lead Generation, Request For Quotation (RFQ), Customer Relationship Management, Sales Enablement, Product Knowledge, B2B Sales, Campaign Management, Data Visualization

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
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    2.1K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
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    Google

    Google UX Design

    Skills you'll gain: Responsive Web Design, Storyboarding, Wireframing, User Experience Design, UI/UX Research, Usability Testing, Information Architecture, Presentations, User Research, Figma (Design Software), Design Reviews, Persona (User Experience), Web Content Accessibility Guidelines, User Story, Data Ethics, User Centered Design, Usability, Mockups, Interviewing Skills, Professional Development

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    96K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
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    Microsoft

    Microsoft Power BI Data Analyst

    Skills you'll gain: Power BI, Microsoft Excel, Data Analysis, Data Collection, Data Visualization, Data Storage, Microsoft Power Platform, Data Quality, Business Intelligence, Timelines, Advanced Analytics, Database Design, Statistical Reporting, Statistical Visualization, Data Integration, Data Storage Technologies, SQL, Data Manipulation, Microsoft SQL Servers, Data Security

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
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    8.7K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
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    I

    IIT Bombay

    Introduction to Business Management : Winning Externally

    Skills you'll gain: Customer Service, Advertising, Market Research, Value Propositions, Brand Management, Customer Relationship Management, Target Market, Marketing Communications, Logistics, Customer Insights, Supply Chain Management, Sales Management, B2B Sales, Marketing Strategies, Selling Techniques, Competitive Analysis, Communication

    4.9
    Rating, 4.9 out of 5 stars
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    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    IBM

    Generative AI for Product Managers

    Skills you'll gain: Prompt Engineering, Prompt Patterns, AI Product Strategy, ChatGPT, Generative AI, Commercialization, Product Management, Google Gemini, Product Lifecycle Management, Stakeholder Communications, Technical Product Management, Customer experience improvement, Team Building, Responsible AI, Artificial Intelligence, Return On Investment, Product Development, New Product Development, Artificial Intelligence and Machine Learning (AI/ML), Creativity

    4.7
    Rating, 4.7 out of 5 stars
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    11K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Building AI Powered Chatbots Without Programming

    Skills you'll gain: Workflow Management, Action Oriented, ChatGPT, No-Code Development, Business Workflow Analysis, Self Service Technologies, Application Deployment, IBM Cloud, Prompt Engineering, LLM Application, Artificial Intelligence, Generative AI, Customer Service, Personalized Service, Operational Efficiency, Customer experience improvement, WordPress

    4.7
    Rating, 4.7 out of 5 stars
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    3.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    Foundations of marketing analytics

    Skills you'll gain: Marketing Analytics, Customer Analysis, Advanced Analytics, Business Analytics, Statistical Programming, Customer Insights, R Programming, Data-Driven Decision-Making, Data Analysis Software, Target Market, Statistical Analysis, Predictive Modeling, Customer Relationship Management, Statistical Methods, Unsupervised Learning

    4.6
    Rating, 4.6 out of 5 stars
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    762 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    I

    IBM

    IBM Data Science

    Skills you'll gain: Exploratory Data Analysis, Data Wrangling, Dashboard, Data Visualization Software, Web Scraping, Data Visualization, SQL, Unsupervised Learning, Plotly, Interactive Data Visualization, Peer Review, Data Transformation, Supervised Learning, Jupyter, Data Analysis, Data Cleansing, Data Literacy, Generative AI, Professional Networking, Data Import/Export

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
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    148K reviews

    Beginner · Professional Certificate · 3 - 6 Months

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In summary, here are 10 of our most popular customer insights courses

  • Foundations of Sales Psychology and Buyer Behavior: LearnQuest
  • Generative AI Data Analyst: Vanderbilt University
  • ChatGPT + Excel: AI-Enhanced Data Analysis & Insight: Vanderbilt University
  • Smarter Content and Communications with Microsoft Copilot: Microsoft
  • Salesforce Sales Operations: Salesforce
  • Google UX Design: Google
  • Microsoft Power BI Data Analyst: Microsoft
  • Introduction to Business Management : Winning Externally: IIT Bombay
  • Generative AI for Product Managers: IBM
  • Building AI Powered Chatbots Without Programming: IBM

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