Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Illinois Urbana-Champaign
Skills you'll gain: Education Software and Technology, Wealth Management, Supervised Learning, Machine Learning, Financial Services, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Learning Management Systems, Digital pedagogy, Artificial Intelligence, AI Enablement, FinTech, Data Mining, AI Personalization, Financial Planning, Learning Theory, Regulatory Compliance, Relationship Building, Risk Modeling, Legal Risk
Intermediate · Specialization · 1 - 3 Months

Skillshare
Skills you'll gain: Adobe Photoshop, Adobe Firefly, Photo Editing, Adobe Creative Cloud, Layout Design, Generative AI, Graphic and Visual Design, Creative Design, 3D Modeling, Typography, AI Workflows, Color Theory, Computer Graphic Techniques, Design Elements And Principles
Beginner · Specialization · 1 - 3 Months
Rice University
Skills you'll gain: Pivot Tables And Charts, Excel Formulas, Graphing, Microsoft Excel, Spreadsheet Software, Data Analysis, Histogram, Scatter Plots, Data Import/Export, Data Manipulation, Data Management
Mixed · Course · 1 - 4 Weeks
Skills you'll gain: Credit Risk, Risk Modeling, Financial Analysis, Financial Statement Analysis, Cash Flows, Portfolio Risk, Investments, Risk Analysis, Loans, Market Data, Return On Investment, Business Valuation, Data Modeling, Case Studies, Excel Formulas, Business Analytics
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Canva (Software), Graphics Software, Graphic Design, Photo Editing, Graphic and Visual Design, Content Creation, Content Marketing
Beginner · Guided Project · Less Than 2 Hours

University of Virginia
Skills you'll gain: Product Management, New Product Development, Agile Product Development, Stakeholder Engagement, Product Development, Product Improvement, Innovation, Product Roadmaps, Design Thinking, Analysis, Customer Insights, Growth Strategies, Product Testing, Communication, Business Modeling, Leadership and Management, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

University of Colorado System
Skills you'll gain: Grant Writing, Sample Size Determination, Biostatistics, Statistical Analysis, Data Analysis, Clinical Research, Statistical Methods, Statistical Reporting, Science and Research
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Exploratory Data Analysis
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Timelines, Product Demonstration, Marketing Materials, Presentations, Sales Presentations, Sales Presentation, Marketing Design, Project Design, Value Propositions, Team Oriented, Entrepreneurship, Graphic Design, Data Sharing
Intermediate · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Data Warehousing, SQL, Data Management, Database Management, Google Cloud Platform, Data Integration, Data Migration, Big Data, Data Import/Export, Data Storage, Google Analytics
Beginner · Project · Less Than 2 Hours

University of Virginia
Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Business Planning, Organizational Strategy, Business Analysis, Market Analysis, Business Acumen, Market Dynamics
Beginner · Course · 1 - 4 Weeks

Corporate Finance Institute
Skills you'll gain: Financial Analysis, Risk Analysis, Financial Modeling, Competitive Analysis, Market Analysis, Business Strategy, Growth Strategies, Business Strategies, Business Analysis, Business Modeling, Analysis, Business Risk Management, Market Share, Competitive Intelligence, Strategic Marketing, Strategic Planning
Beginner · Course · 1 - 3 Months