Brand strategy courses can help you learn market positioning, audience segmentation, brand messaging, and competitive analysis. You can build skills in creating brand identities, developing unique value propositions, and crafting effective marketing campaigns. Many courses introduce tools like SWOT analysis, brand equity measurement frameworks, and digital marketing platforms, that support implementing your strategies and measuring their impact in practical work.
University of Pennsylvania
Skills you'll gain: Social Impact, Demography, Sustainable Business, Return On Investment, Market Trend, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Project Scoping, Trend Analysis, Entrepreneurship, Strategic Leadership, Business Strategies, Sustainable Development, Feasibility Studies, International Relations, Business Ethics, Case Studies, Socioeconomics, Governance, Ethical Standards And Conduct
Beginner · Specialization · 3 - 6 Months

University of Illinois at Urbana-Champaign
Skills you'll gain: Business Strategy, Data Visualization, Data Storytelling, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Organizational Change, Mergers & Acquisitions, Financial Statement Analysis, Project Closure, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Supply And Demand, Statistical Inference
Credit offered
Graduate Certificate · 6 - 12 Months
Skills you'll gain: Performance Tuning, Java, Enterprise Application Management, Computational Thinking, Algorithms, Data Structures, Scalability, Programming Principles, Debugging, Management Consulting, Mitigation, Project Implementation
Advanced · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Cyber Risk, Cyber Security Policies, Security Management, Cybersecurity, Risk Management, Cyber Security Strategy, Cyber Attacks, Threat Modeling, Telecommunications, Computer Security Awareness Training, Enterprise Security, General Networking, Exploitation techniques, Public Safety and National Security, Exploit development, Governance, Political Sciences
Beginner · Course · 1 - 3 Months

Northwestern University
Skills you'll gain: Integrated Marketing Communications, Social Media Marketing, Content Marketing, Social Media, Social Media Strategy, Earned Media, Owned Media, Paid media, Facebook, Media Strategy, Content Creation, Drive Engagement, Advertising, Digital Advertising, Global Marketing, Marketing Strategies, Key Performance Indicators (KPIs), Customer Engagement, A/B Testing
Mixed · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Advertising, Advertising Campaigns, Sales Presentation, Digital Advertising, Video Production, Copywriting, Marketing Strategies, Target Audience, Drive Engagement
Mixed · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Marketing Analytics, AI Personalization, Digital Marketing, Marketing Effectiveness, Digital Transformation, Artificial Intelligence and Machine Learning (AI/ML), Consumer Behaviour, Marketing Strategies, Content Creation, Digital Advertising, Cross-Channel Marketing, Generative AI, Analytics, Integrated Marketing Communications, Social Media, Data Analysis, Data Visualization, Data Collection
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Web Content Accessibility Guidelines, Adobe Express, Multimedia, User Experience Design, Design Elements And Principles, Design, Visual Design, Diversity and Inclusion, Graphic Design, Creative Design, User Centered Design, Color Theory
Beginner · Course · 1 - 4 Weeks

Universidad de los Andes
Skills you'll gain: Sustainable Business, Strategic Marketing, Value Propositions, Environmental Issue, Marketing, Marketing Communications, Marketing Management, Consumer Behaviour, Branding, Market Analysis, Target Market, Marketing Strategy and Techniques, Product Strategy, Marketing Channel
Mixed · Course · 1 - 3 Months

Skills you'll gain: Data Visualization, Interactive Data Visualization, Project Risk Management, Performance Reporting, Risk Analysis, Data-Driven Decision-Making, Project Management Software, Project Performance, Project Portfolio Management
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Strategic Sourcing, Supplier Management, Procurement, Vendor Management, Project Scoping, Market Analysis, Supply Chain, Market Intelligence, Market Research, Business Research, Data Collection, Project Documentation, Business Writing, Organizational Skills
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Sales, Sales Strategy, Sales Pipelines, Selling Techniques, Social Media Campaigns, Social Media, Social Media Content, Social Media Marketing, Customer Engagement, Content Creation, Content Performance Analysis, Marketing Analytics, Drive Engagement, Content Strategy, Marketing Automation, Customer Analysis, Storytelling, Data-Driven Decision-Making, Campaign Management, A/B Testing
Beginner · Course · 1 - 4 Weeks