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  • Search Engine Marketing

Search Engine Marketing Courses

Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Popular Search Engine Marketing Courses and Certifications


  • E

    EDUCBA

    SEO Strategy: Analyze, Apply & Optimize

    Skills you'll gain: Search Engine Optimization, Target Audience, Web Analytics and SEO, Market Opportunities, Business Strategy, Strategic Thinking, Competitive Analysis, Growth Strategies, Analysis, Auditing

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Discover Keywords: Forecast Traffic & Costs

    Skills you'll gain: Keyword Research, Data-Driven Marketing, Marketing Analytics, Data-Driven Decision-Making, Marketing Budgets, Return On Investment, Search Engine Marketing, Forecasting, Google Ads, Campaign Planning, Target Audience, Research

    Beginner · Course · 1 - 4 Weeks

  • T

    The Hong Kong University of Science and Technology

    Search Engines for Web and Enterprise Data

    Skills you'll gain: Web Analytics and SEO, AI Personalization, Document Management, Semantic Web, Algorithms, Query Languages, Model Evaluation, Network Analysis, Text Mining, Natural Language Processing, User Research, Data Structures, Business Modeling, Graph Theory, Applied Machine Learning, Linear Algebra

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 3 - 6 Months

  • U

    University of California, Irvine

    Strategies for Converting and Retaining Customers Online

    Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Digital Marketing, Paid media, Search Engine Optimization, Online Advertising, Keyword Research, Conversion Funnel Analysis, Digital Marketing Campaigns, Digital Advertising, Marketing Strategy and Techniques, Content Optimization, Marketing, Customer Acquisition Management, Customer Engagement, Lead Generation, Target Audience, Target Market

    4.7
    Rating, 4.7 out of 5 stars
    ·
    117 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Crie sua primeira campanha com Facebook Ads Manager

    Skills you'll gain: Meta Ads Manager, Advertising Campaigns, Campaign Management, Search Engine Marketing, Campaign Planning, Online Advertising, Social Media Campaigns, Facebook, Paid media, Digital Marketing Campaigns, Digital Advertising, Budget Management, Advertising, Account Management, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
    ·
    9 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google

    Accelerate Your Job Search with AI

    Skills you'll gain: Web Presence, Interviewing Skills, Professional Development, Google Gemini, AI literacy, Generative AI, Prompt Engineering Tools, Prompt Engineering, Branding

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.2K reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidades Anáhuac

    Marketing Digital: Desde SEO hasta Analítica de Datos

    Skills you'll gain: Search Engine Marketing, Digital Marketing, Search Engine Optimization, Digital Marketing Campaigns, Marketing Strategies, Email Marketing, Web Analytics and SEO, Marketing Strategy and Techniques, Digital Brand Strategy, Digital Analysis, Digital Media Strategy, Online Advertising, Social Media Marketing, Keyword Research, Customer experience strategy (CX), Data-Driven Marketing, Digital Transformation, Content Performance Analysis, Social Media Strategy, Strategic Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 3 Months

  • S

    Skillshare

    Unreal Engine for Beginners

    Skills you'll gain: Unreal Engine, Cinematography, Animation and Game Design, Photo/Video Production and Technology, Virtual Environment, Video Production, 3D Assets, Game Design, Storytelling, Post-Production, Visual Storytelling, Video Editing, Animations, Media Production, Image Quality, Real Time Data, Model Optimization, Data Import/Export

    Beginner · Specialization · 1 - 3 Months

  • D

    Digital Marketing Institute

    Digital Channel Planning Strategy

    Skills you'll gain: Digital Marketing, Social Media Marketing, Marketing Channel, Social Media Campaigns, Digital Media Strategy, Digital Marketing Campaigns, Marketing Automation, Social Media Management, Social Media Content, Digital Marketing Tools, Marketing Strategy and Techniques, Digital Content, Social Media Strategy, Marketing Strategies, Digital Advertising, Social Media Analytics, Marketing, Content Marketing, Marketing Communications, Demand Generation

    Beginner · Course · 1 - 4 Weeks

  • S

    SkillUp

    Digital Advertising

    Skills you'll gain: Google Ads, Data-Driven Marketing, Meta Ads Manager, Paid media, Keyword Research, Social Media Campaigns, Campaign Planning, Marketing Analytics, Marketing Effectiveness

    4.8
    Rating, 4.8 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    Epic Games

    Unreal Engine Fundamentals

    Skills you'll gain: Unreal Engine, Virtual Environment, Version Control, 3D Assets, Video Game Development, Software Configuration Management, Game Design, Configuration Management, Content Management, Computer Graphic Techniques, Software Versioning, User Interface (UI), Collaborative Software, Data Import/Export, Software Installation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    90 reviews

    Beginner · Course · 1 - 3 Months

  • U

    Unilever

    Measurement and Analysis

    Skills you'll gain: Web Analytics, Social Media Campaigns, Campaign Management, Web Analytics and SEO, Digital Marketing, Google Analytics, Social Media Marketing, Search Engine Marketing, Social Media Strategy, Marketing Strategies, Search Engine Optimization, Keyword Research, Marketing Analytics, A/B Testing, Social Media, Campaign Planning, Smart Goals, Performance Analysis, Key Performance Indicators (KPIs), Value Propositions

    4.8
    Rating, 4.8 out of 5 stars
    ·
    64 reviews

    Beginner · Course · 1 - 4 Weeks

1…91011…375

In summary, here are 10 of our most popular search engine marketing courses

  • SEO Strategy: Analyze, Apply & Optimize: EDUCBA
  • Discover Keywords: Forecast Traffic & Costs: Coursera
  • Search Engines for Web and Enterprise Data: The Hong Kong University of Science and Technology
  • Strategies for Converting and Retaining Customers Online: University of California, Irvine
  • Crie sua primeira campanha com Facebook Ads Manager: Coursera
  • Accelerate Your Job Search with AI: Google
  • Marketing Digital: Desde SEO hasta Analítica de Datos: Universidades Anáhuac
  • Unreal Engine for Beginners: Skillshare
  • Digital Channel Planning Strategy: Digital Marketing Institute
  • Digital Advertising: SkillUp

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