This module focuses on evaluating whether product narratives remain consistent with established brand standards across voice, tone, brand pillars, and visual-verbal coherence. You will explore how brand drift occurs when product copy, campaign assets, or customer touchpoints begin to reflect different interpretations of the same brand. Using the Lumio Ambience scenario, you will practice applying a structured audit framework to identify specific misalignments and document actionable revision guidance. By the end of this module, you will be able to analyze product narratives against brand guidelines and produce clear, defensible audit findings that support consistent customer experiences.