Begin your journey by mastering the building blocks of insight selling. Learn how to differentiate your solutions, uncover hidden customer needs, and structure compelling value propositions in today's dynamic markets. You’ll gain actionable strategies to engage skeptical buyers and navigate initial barriers found in both Indian and US contexts. This course focuses on consultative approaches, challenger methods, and essential human-centered skills needed to gain credibility, adapt messaging, and access decision-makers



Empfohlene Erfahrung
Kompetenzen, die Sie erwerben
- Kategorie: Value Propositions
- Kategorie: Executive Presence
- Kategorie: Sales Presentations
- Kategorie: Stakeholder Communications
- Kategorie: Global Marketing
- Kategorie: Customer Insights
- Kategorie: B2B Sales
- Kategorie: Active Listening
- Kategorie: Strategic Partnership
- Kategorie: Business Communication
- Kategorie: Consultative Selling
- Kategorie: Solution Selling
- Kategorie: Sales Strategy
- Kategorie: Relationship Building
- Kategorie: Needs Assessment
- Kategorie: Competitive Analysis
Wichtige Details

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September 2025
Erfahren Sie, wie Mitarbeiter führender Unternehmen gefragte Kompetenzen erwerben.

In diesem Kurs gibt es 3 Module
Today’s buyers are bombarded with options and information, making it harder than ever to gain their attention or trust. In this module, you’ll discover how to differentiate your solutions and cut through the noise with insight selling. Expect to master practical value proposition frameworks, learn to translate your offering’s features into business outcomes, and engage even the most skeptical buyers. By the end, you’ll be equipped to position yourself as a strategic partner—opening doors to deeper opportunities and sustainable revenue in complex, competitive markets.
Das ist alles enthalten
10 Videos2 Aufgaben1 Plug-in
Traditional sales conversations barely scratch the surface—but your success depends on uncovering what really drives your clients’ decisions. In this module, you’ll develop expert consultative skills that go beyond basic needs analysis. You’ll master active listening, use strategic questioning to unearth hidden issues, and learn how to shift buyer mindsets. By blending advanced frameworks and challenger techniques, you’ll guide skeptical clients toward action and position yourself as a trusted advisor in even the most challenging sales environments.
Das ist alles enthalten
7 Videos3 Aufgaben1 Plug-in
Breaking into the executive suite is often what separates average sellers from elite performers—especially in complex, cross-border markets. In this module, you’ll learn how to navigate organizational power structures, speak the language of senior decision-makers, and tailor your messaging to local and global business cultures. By mastering regional nuances and building rapport with executives, you’ll secure senior access and accelerate high-value deals in both established and emerging markets.
Das ist alles enthalten
7 Videos1 Aufgabe1 Plug-in
Dozent

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To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
Weitere Fragen
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¹ Einige Aufgaben in diesem Kurs werden mit AI bewertet. Für diese Aufgaben werden Ihre Daten in Übereinstimmung mit Datenschutzhinweis von Courseraverwendet.

