Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Compétences que vous acquerrez: Blogs, LinkedIn, Marketing Analytics, Professional Networking, Marketing Effectiveness, Digital Marketing, Marketing Channel, Content Marketing, Marketing Strategies, Branding, Web Presence, Content Creation, Product Promotion
★ 4.9 (14) · Mixte · Cours · 1 à 4 semaines

Tecnológico de Monterrey
Compétences que vous acquerrez: Search Engine Marketing, Customer Engagement, Brand Management, Digital Analysis, Search Engine Optimization, Target Market, Digital Marketing, Digital Brand Strategy, Digital Marketing Tools, Digital Advertising, Digital Media Strategy, Social Media Analytics, Social Media Strategy, Digital Transformation, Customer Retention, Customer Relationship Building, Content Strategy, Social Media Marketing, Marketing Analytics, Marketing Strategies
★ 4.8 (279) · Intermédiaire · Spécialisation · 1 à 3 mois

Compétences que vous acquerrez: Consumer Behaviour, Marketing Psychology, Customer Analysis, Market Research, Target Market, Marketing, Data-Driven Marketing, Marketing Strategies, Target Audience, Market Analysis, Marketing Strategy and Techniques, Branding, Culture, Psychology
Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Marketing Automation, Generative AI Agents, Content Marketing, Marketing Effectiveness, Generative AI, MarTech, AI Personalization, Marketing Analytics, Agentic systems, Marketing, Data Ethics, AI Workflows, Customer experience improvement, Governance, Search Engine Optimization, Prompt Engineering, Customer Engagement, Content Optimization, Return On Investment, Predictive Analytics
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Data Collection, Marketing, Marketing Planning, Performance Metric, Performance Measurement, Data Capture, Key Performance Indicators (KPIs), Data Entry, Data Compilation, Data Maintenance, Document Management, Record Keeping
Débutant · Cours · 1 à 4 semaines

Real Madrid Graduate School Universidad Europea
Compétences que vous acquerrez: Global Marketing, Customer Engagement, Cultural Sensitivity, Revenue Management, Augmented and Virtual Reality (AR/VR), Brand Management, Marketing Strategy and Techniques, Customer experience improvement, Personalized Service, Business Modeling, Content Strategy, Customer Relationship Management, Innovation, Business Management, Price Negotiation, Digital Transformation, Data-Driven Decision-Making, Metadata Management, Artificial Intelligence, User Experience Design
Débutant · Cours · 1 à 4 semaines

Alex Genadinik
Compétences que vous acquerrez: Advertising, Online Advertising, Growth Strategies, Advertising Campaigns, Copywriting, Digital Advertising, Campaign Management, Drive Engagement
Mixte · Cours · 1 à 4 semaines

Universidad de Palermo
Compétences que vous acquerrez: Marketing Effectiveness, Performance Measurement, E-Commerce, Canva (Software), Marketing Strategies, Target Audience, Marketing Planning, No-Code Development, Key Performance Indicators (KPIs), Lead Generation, Content Scheduling, Content Creation, Digital Marketing, Marketing, Artificial Intelligence, Business Modeling, Business, Innovation, Client Services, Emerging Technologies
★ 4.7 (459) · Débutant · Spécialisation · 1 à 3 mois

LearnKartS
Compétences que vous acquerrez: Target Audience, Content Marketing, Persona Development, Marketing Automation, Content Creation, Copywriting, Content Strategy, Content Development and Management, Social Media Content, Email Marketing, Campaign Management, Social Media Marketing, Social Media Strategy, Social Media Management, Generative AI, Digital Marketing, Search Engine Marketing, Prompt Engineering, Web Analytics and SEO, Artificial Intelligence
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: IA générative, Gestion des campagnes, Médias sociaux, Favoriser l'engagement, Création de contenu, L'innovation, Campagnes sur les médias sociaux, Marketing des médias sociaux, Analyse des données, Contenu des médias sociaux, Favoriser l'engagement, Instagram
★ 4.3 (30) · Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Global Marketing, Intercultural Competence, Cultural Sensitivity, Market Research, International Finance, Market Analysis, Consumer Behaviour, Culture, Strategic Marketing, Strategic Decision-Making, Marketing, Organizational Strategy, Organizational Structure, Human Resources, Regulation and Legal Compliance, Law, Regulation, and Compliance, Research Methodologies, Research Design, Data Collection
Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Presentations, Driving engagement, Content Marketing, Social Media Marketing, Marketing Communications, Social Media, Marketing Channel, Cross-Channel Marketing, Drive Engagement, Marketing, Promotional Strategies, Digital Marketing, Digital Marketing Campaigns, Promotions and Campaigns
Mixte · Cours · 1 à 4 semaines