Building an engaged audience on Facebook requires more than just great content—it’s about strategic planning, community building, and real-time interaction. In this course, you’ll learn how to develop an effective content scheduling workflow, foster active communities, and use Facebook Live to connect with your audience in meaningful ways. You’ll start by mastering content planning and management to organize and schedule posts efficiently. Next, you’ll explore strategies for growing and managing vibrant Facebook communities through Groups and Pages, leveraging engagement tactics, SEO, and hashtag strategies to boost visibility. Finally, you’ll learn how to host compelling Facebook Live sessions, from scriptwriting and technical setup to managing live interactions for maximum impact.
Cela se termine bientôt : Obtenez des compétences de niveau supérieur avec Coursera Plus pour 199 $ (régulièrement 399 $). Économisez maintenant.
Expérience recommandée
Ce que vous apprendrez
Grow your Facebook audience and drive engagement
Compétences que vous acquerrez
- Catégorie : Live Streaming
- Catégorie : Content Management
- Catégorie : Community Development
- Catégorie : Content Creation
- Catégorie : Social Media Marketing
- Catégorie : Social Media Strategy
- Catégorie : Scheduling
- Catégorie : Facebook
- Catégorie : Social Media Management
- Catégorie : Content Strategy
- Catégorie : Drive Engagement
- Catégorie : Social Media Campaigns
- Catégorie : Social Media Content
Détails à connaître
Ajouter à votre profil LinkedIn
Découvrez comment les employés des entreprises prestigieuses maîtrisent des compétences recherchées
Il y a un module dans ce cours
Building an engaged audience on Facebook requires more than just great content—it’s about strategic planning, community building, and real-time interaction. In this module, you’ll learn how to develop an effective content scheduling workflow, foster active communities, and use Facebook Live to connect with your audience in meaningful ways. You’ll start by mastering content planning and management to organize and schedule posts efficiently. Next, you’ll explore strategies for growing and managing vibrant Facebook communities through Groups and Pages, leveraging engagement tactics, SEO, and hashtag strategies to boost visibility. Finally, you’ll learn how to host compelling Facebook Live sessions, from scriptwriting and technical setup to managing live interactions for maximum impact.
Inclus
6 vidéos4 lectures7 devoirs
Instructeur
Offert par
En savoir plus sur Marketing
Statut : Prévisualisation- Statut : Essai gratuit
- Statut : Prévisualisation
- Statut : Prévisualisation
Pour quelles raisons les étudiants sur Coursera nous choisissent-ils pour leur carrière ?
Foire Aux Questions
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
Plus de questions
Aide financière disponible,
¹ Certains travaux de ce cours sont notés par l'IA. Pour ces travaux, vos Données internes seront utilisées conformément à Notification de confidentialité de Coursera.