Goldman Sachs
Digital Marketing Strategy with Goldman Sachs 10,000 Women
Goldman Sachs

Digital Marketing Strategy with Goldman Sachs 10,000 Women

Taught in English

Some content may not be translated

27,448 already enrolled

Course

Gain insight into a topic and learn the fundamentals

Dionysius Ang
Goldman Sachs 10,000 Women

Instructors: Dionysius Ang

4.7

(392 reviews)

3 hours to complete
3 weeks at 1 hour a week
Flexible schedule
Learn at your own pace

What you'll learn

  • How the Paid, Earned, Owned (PEO) model can be used to develop a digital marketing campaign.

  • Finding and reaching your audience.

  • Incentivizing your digital marketing campaign.

    - Influencer marketing

    - Viral marketing

  • Measuring the impact of your digital marketing campaign.

    - Key performance indicators

    - Social listening

Details to know

Assessments

1 quiz

See how employees at top companies are mastering in-demand skills

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There is 1 module in this course

In this course, you will consider what is needed in an effective digital marketing campaign. You will develop a practical understanding of planning a digital marketing campaign and how to use paid, earned and owned media approaches within a campaign. By the end of this course, you will be able to effectively plan and measure digital marketing approaches in your business opportunities.

What's included

3 videos10 readings1 quiz1 discussion prompt2 plugins

Instructors

Instructor ratings
4.8 (116 ratings)
Dionysius Ang
Goldman Sachs
1 Course27,448 learners

Offered by

Goldman Sachs

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Learner reviews

Showing 3 of 392

4.7

392 reviews

  • 5 stars

    77.02%

  • 4 stars

    18.68%

  • 3 stars

    2.27%

  • 2 stars

    1.26%

  • 1 star

    0.75%

DD
5

Reviewed on Jun 1, 2023

LL
5

Reviewed on Jul 25, 2022

RA
5

Reviewed on Sep 4, 2023

New to Marketing? Start here.

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