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There is 1 module in this course
AI projects often stall—not because the technology isn’t ready, but because they fail to align with strategy, prove financial viability, or persuade executives to fund them. Align AI: Finance, Strategy, and Funding equips intermediate-level project and program managers with the skills to bridge that gap. In Lesson 1, you’ll analyze corporate strategy and OKRs to confirm that AI initiatives directly support financial targets. In Lesson 2, you’ll evaluate financial viability using cost-benefit analysis, discounted cash flow, and sensitivity testing to assess whether AI features create measurable value. In Lesson 3, you’ll integrate strategy and financials into a persuasive, executive-ready business case designed to secure funding. Through case studies, readings, hands-on labs, and reflective dialogues with Coursera Coach, you’ll practice real-world tasks like backlog prioritization, financial modeling, and business case drafting. By the end, you’ll be ready to turn promising AI ideas into fundable, strategically aligned initiatives.
AI projects often stall—not because the technology isn’t ready, but because they fail to align with strategy, prove financial viability, or persuade executives to fund them. Align AI: Finance, Strategy, and Funding equips intermediate-level project and program managers with the skills to bridge that gap. In Lesson 1, you’ll analyze corporate strategy and OKRs to confirm that AI initiatives directly support financial targets. In Lesson 2, you’ll evaluate financial viability using cost-benefit analysis, discounted cash flow, and sensitivity testing to assess whether AI features create measurable value. In Lesson 3, you’ll integrate strategy and financials into a persuasive, executive-ready business case designed to secure funding. Through case studies, readings, hands-on labs, and reflective dialogues with Coursera Coach, you’ll practice real-world tasks like backlog prioritization, financial modeling, and business case drafting. By the end, you’ll be ready to turn promising AI ideas into fundable, strategically aligned initiatives.
What's included
8 videos3 readings4 assignments
Show info about module content
8 videos•Total 22 minutes
Welcome to the Course•3 minutes
Linking AI Initiatives to OKRs•3 minutes
Case: AI Backlog vs. CEO Growth OKR•3 minutes
Cost-Benefit Analysis for AI Initiatives•3 minutes
Case: DCF Model for Language-Model Licensing vs. Churn•2 minutes
Structure of an AI Business Case•2 minutes
Case: Business Case for Claims-Triage Engine•3 minutes
Congratulations and Continuous Learning Journey•3 minutes
3 readings•Total 23 minutes
Strategic Alignment Frameworks for AI•8 minutes
Sensitivity Analysis Explained•7 minutes
Executive Communication and Decision Criteria•8 minutes
4 assignments•Total 70 minutes
Graded Quiz: Test Your Understanding•20 minutes
HOL: From OKRs to Backlog Prioritization•20 minutes
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Is financial aid available?
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