About this Course

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Flexible deadlines

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Approx. 28 hours to complete

English

Subtitles: English, Spanish, Chinese (Simplified)

Shareable Certificate

Earn a Certificate upon completion

100% online

Start instantly and learn at your own schedule.

Flexible deadlines

Reset deadlines in accordance to your schedule.

Approx. 28 hours to complete

English

Subtitles: English, Spanish, Chinese (Simplified)

Offered by

The Hong Kong University of Science and Technology logo

The Hong Kong University of Science and Technology

Syllabus - What you will learn from this course

Week
1

Week 1

3 hours to complete

Week 1 Initial case analysis

3 hours to complete
1 video (Total 3 min), 5 readings, 2 quizzes
1 video
5 readings
Capstone introduction10m
China National Consumer Goods Corporation (CNC) Business Case Study10m
Critical reading and analysis of the case10m
Language practice for writing a case analysis10m
Review key grammar and structure10m
1 practice exercise
Practice challenging grammar and structure10m
Week
2

Week 2

3 hours to complete

Week 2 Writing an informal situational analysis

3 hours to complete
3 readings
3 readings
Analysing the situation10m
Language practice for a situational analysis10m
Review key grammar and structure10m
1 practice exercise
Practice challenging grammar and structure8m
Week
3

Week 3

3 hours to complete

Week 3 Creating a draft executive summary

3 hours to complete
4 readings
4 readings
Creating a well-organized and logical executive summary10m
A review of report writing10m
Language practice for executive summary writing10m
Review key grammar and structure10m
1 practice exercise
Practice challenging grammar and structure8m
Week
4

Week 4

5 hours to complete

Pitching your idea

5 hours to complete
4 readings
4 readings
Planning content and structure of a pitch10m
Verbal and non verbal communication for effective delivery10m
Language practice for business pitches10m
Review challenging English sounds10m
1 practice exercise
Practice challenging English sounds10m

About the Business English for Non-Native Speakers Specialization

This Specialization will introduce non-native speakers of English to methods for developing English language and communication skills for the workplace, doing business, cross-cultural understanding, and business case study analysis. You'll apply these skills in the final Capstone Project by analysing a current business case study and providing recommendations to a target audience in both presentation and written formats....
Business English for Non-Native Speakers

Frequently Asked Questions

  • Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.

  • When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.

  • If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time. See our full refund policy.

  • Yes, Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project. Learn more.

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