About this Course

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Learner Career Outcomes

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got a tangible career benefit from this course
Shareable Certificate
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Start instantly and learn at your own schedule.
Flexible deadlines
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Beginner Level
Approx. 11 hours to complete
English

Learner Career Outcomes

17%

got a tangible career benefit from this course
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Flexible deadlines
Reset deadlines in accordance to your schedule.
Beginner Level
Approx. 11 hours to complete
English

Offered by

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University of London

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UCL School of Management

Syllabus - What you will learn from this course

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Week
1

Week 1

3 hours to complete

Corporate Advantage

3 hours to complete
8 videos (Total 48 min), 7 readings, 1 quiz
8 videos
Examples of Multi-Business Firms4m
Defining Corporate Strategy2m
Understanding Difference 1: Number of Businesses4m
Understanding Difference 2: Corporate Advantage7m
Understanding Difference 3: Competition7m
Conducting a Sum-of-the-parts Analysis12m
Why We Cannot Infer Corporate Advantage from a Sum-of-the-Parts Analysis4m
7 readings
How to Use Discussion Forums10m
Get to Know Your Classmates10m
Optional: Example of a Sum-of-the-Parts Analysis10m
Lecture slides10m
Chapter Corporate Advantage45m
Glossary10m
Assessment2m
1 practice exercise
Corporate Advantage20m
Week
2

Week 2

3 hours to complete

Diversification

3 hours to complete
11 videos (Total 59 min), 4 readings, 2 quizzes
11 videos
Understanding the Basic Modes of Diversification7m
Understanding the Diversification Test5m
Understanding Synergies8m
A Five-step Approach to the Diversification Decision2m
Step 1: Finding Synergies6m
Step 2: Identifying Resource Gaps4m
Step 3: Identifying Candidates3m
Step 4: Evaluating Ally or Acquire7m
Step 5: Evaluating Organic or Inorganic Growth6m
Concluding the Five-step Approach to the Diversification Decision1m
4 readings
4Cs Synergies Framework10m
Lecture slides10m
Chapter Diversification25m
Introduction to quiz on Microsoft-Linkedin acquisition10m
2 practice exercises
Diversification30m
Microsoft-Linkedin acquisition30m
Week
3

Week 3

2 hours to complete

Divestiture

2 hours to complete
9 videos (Total 36 min), 2 readings, 2 quizzes
9 videos
Understanding the Basic Modes of Divestiture4m
Understanding the Divestiture Test7m
Understanding the Regional Perspective3m
A Three-step Approach to the Divestiture Decision1m
Step 1: Finding Synergies5m
Step 2: Identifying Better Parents5m
Step 3: Choosing Divestiture Mode2m
Concluding the Three-step Approach to the Divestiture Decision1m
2 readings
Lecture slides10m
Chapter Divestiture: Stay or Exit10m
1 practice exercise
Divestiture30m
Week
4

Week 4

3 hours to complete

Corporate Headquarters

3 hours to complete
9 videos (Total 49 min), 5 readings, 2 quizzes
9 videos
Who Controls Corporate Headquarters?6m
How to Control More than You Own6m
Understanding HQ Influence Models5m
Understanding the Financial Perspective3m
Understanding the Uncertainty Perspective4m
Understanding the Synergy Perspective9m
Understanding the Social Perspective3m
Using the Synergistic Portfolio Framework6m
5 readings
Course review2m
Lecture slides10m
Chapter Designing the Corporate HQ10m
Further readings10m
Introduction to quiz on resource allocation10m
2 practice exercises
Corporate Headquarters30m
Resource allocation30m

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