Success in business can be greatly enhanced with an understanding of key entrepreneurial characteristics and competencies solutions. This interactive course provides potential entrepreneurs with the knowledge of succeeding in an entrepreneurial opportunity. Topics include: how creativity, opportunity and feasibility are best evaluated; business strategies for new businesses; importance of a business plan; achieving success in a new business. At the end of the course students will have the skills and confidence to evaluate starting a business, in addition to becoming more enterprising in how they approach their roles should they decide to work in organizations.
Upon completing this course, you will be able to:
1. Learn about the many faces of and contexts for entrepreneurship
2. Learn about the entrepreneurial process and how to manage it
3. Learn about what it takes to be an entrepreneur and your own potential to be one
4. Learn to recognize opportunities to generate and assess your own business idea
5. Explain the business planning process
6. Apply entrepreneurial approaches, concepts and methods to your own business idea
7. Learn about the operational issues in developing new business ventures
This course is part of the Career Success Specialization
Essentials of Entrepreneurship: Thinking & Action
Offered By
About this Course
4.4
889 ratings
What you will learn
Apply entrepreneurial approaches, concepts, and methods
Describe the entrepreneurial process and how to manage it
Recognize opportunities to develop new business ideas
Understand operational challenges involved with creating new business ventures
Skills you will gain
Strategic ManagementManagementMarketingEntrepreneurship
Syllabus - What you will learn from this course
Week
1Introduction
2 videos (Total 22 min), 3 readings, 1 quiz
3 readings
About this Course10m
Please Take this Survey10m
Module 1 Lecture Slides10m
1 practice exercise
Review8m
Week
2Feasibility Studies
2 videos (Total 19 min), 1 reading, 1 quiz
1 reading
Module 2 Lecture Slides10m
1 practice exercise
Review12m
Week
3Skills and Strategies
3 videos (Total 32 min), 1 reading, 1 quiz
3 videos
3.2 Marketing Strategy10m
3.3 Human Resources and Operations15m
1 reading
Module 3 Lecture Slides10m
1 practice exercise
Review10m
Week
4Starting a Business
3 videos (Total 36 min), 3 readings, 1 quiz
3 readings
Module 4 Lecture Slides10m
Course Wrap-Up10m
End of Course Survey10m
1 practice exercise
Review12m
4.4
154 Reviews23%
started a new career after completing these courses
32%
got a tangible career benefit from this course
Top Reviews
By NG•Nov 8th 2015
I really enjoyed this class. It has given me serious motivation to start my own company. I liked being able to see an overview of the steps I need to take to start my business off on the right foot.
By CC•Oct 31st 2016
Course is a great introduction to knowing the mechanics of Entrepreneurship. This course would only be a foundation and first step. Take this course to remember the essentials and build over it.
Instructor
David Standen, MBA
Instructor, University of California, Irvine ExtensionAbout University of California, Irvine
Since 1965, the University of California, Irvine has combined the strengths of a major research university with the bounty of an incomparable Southern California location. UCI’s unyielding commitment to rigorous academics, cutting-edge research, and leadership and character development makes the campus a driving force for innovation and discovery that serves our local, national and global communities in many ways.
About the Career Success Specialization
This series of courses will help you build, develop and hone the essential skills needed to improve your employability and advancement in today’s dynamic workforce. The courses in this Specialization may be taken in any order. Each course can also be taken independently. The Specialization concludes with a Capstone project that will give you the opportunity to integrate and apply the skills you have gained throughout the courses to your individual and organizational needs.
Frequently Asked Questions
When will I have access to the lectures and assignments?
Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
What is the refund policy?
Is financial aid available?
More questions? Visit the Learner Help Center.
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