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Learner Reviews & Feedback for Food & Beverage Management by Università Bocconi

4,491 ratings

About the Course

Managing a company in the food and beverage industry is a fascinating task. Food and beverage products are so deeply rooted in the culture of most countries that making and selling them is not only a matter of making and selling good and tasty products, but products that nurture people's body, soul, and heart. Given this, it's not difficult to see that the task quickly becomes complex. The objective of this course is twofold: first, we will focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and second, we will provide models and tools to design and implement appropriate courses of action to satisfy customers and build an advantage over the competition. This course is made up of four modules and an introduction, each exploring one dilemma that food and beverage companies face. You will be presented with a set of video lectures and guest speakers. These lectures combine an accessible introduction to specific topics integrated with interviews of managers and experts that will give precious insights and examples to the participants. To enhance your learning experience with us, we will make a Documentary on the Excellences of the Modena District available for you, which is in a format that we have developed specifically for this course in order to give you the chance to experience first-hand the territory as our on-campus students usually do. Each module is paired with an evaluated quiz and weekly discussion forums to reflect on the variety of the F&B world, its complexity, and the power of the network that we will build together during the course. Successful completion of the quizzes is required for a course certificate as explained in the Grading Policy. Below the guest speakers of the course: Masterchef Italia Sky – Nils Hartmann, Head of Movie Channels at Sky Italia – Eataly - Paolo Bongiovanni, Marketing Director Italy – Berlucchi – Paolo Ziliani, Owner – Joia Restaurant – Alta Cucina Naturale – Pietro Leemann, Owner and Chef – Branca – Nicolò Branca, Owner – Barilla – Giuseppe Morici, President Region Europe – Proyecto Expo 2015 Chile – Guillermo Ariztia, Chile Pavillon Director – Winery Il Cavallante, Milano – Sergio Morpurgo, Owner Heineken – Floris Cobelens, Marketing Director – TRDN – Martin Oetting, Managing Director – GROM – Federico Grom, Owner and Founder – Tetra Pak – Matthew Hatton, Director Competitor Intelligence – BioHombre – Matteo Panini, CEO – Acetaia Maletti – Carmen & Claudio Maletti Cantine Riunite & CIV – Vanni Lusetti, CEO; Francesca Benini, Sales & Marketing Manager; Elena Lottici, Export Manager; Mario Vandi, Brand Manager – GlemGas – Marco Guerzoni, Program Product Manager – Bibendum Catering – LaFranceschetta58 – Sabrina Lazzereschi & Marta Pulini, Owners and Founders – , DISCLAIMER - Since most of the videos are conducted with those whose native language is not English, we have decided to sometimes preserve their more emphatic speech to keep a tighter match between the audio and the subtitles....

Top reviews


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Very well explained, with very clear and precise examples. I learnt a lot during this course and I'm already trying to find another course to follow and learn new things. Highly recommend!


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It's not easy, but it shouldn't be. If you go in with the intent to learn with interest in the subject. You will learn a lot. More than I thought I would. I'm a little sad that it is coming to an end.

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401 - 425 of 1,212 Reviews for Food & Beverage Management

By Ilaria d P P d C

May 29, 2020

Very interesting course! In my opinion in the perfect integration if you have already follow some other course like marketing or international marketing. This course is well structured and what I found very interesting was the paper integration, curious articles and interviews.

By Sudarshana C

Dec 7, 2020

The course is really informative. As a novice just discovering the management realm, this course was ideal. The lectures are explained really well and each lecture is replete with examples, which clearly demonstrate the concept taught in the lecture, being applied in real life.

By Gabriele G

Apr 26, 2020

Very clear in every aspect and useful. The Professor used a simple but very effective language, in order to let the student understand the content on every topic.

I suggest this course to everyone who want to lear more about F&B industry, both professional and unprofessional

By Poulomi K

Apr 22, 2020

The course provides in-depth knowledge of the food and beverage industry. It is very interesting especially to those who have a passion towards food. There is so much to learn! I really enjoyed doing this course :)

PS- My review is an earned touchpoint :D

Thank you so much!

By Daniel R V

Oct 15, 2020

The course is well structured, giving a great overview to professionals which want to invest in themselves! The presentation materials included in the course, including the the video lessons, assignments and quizzes along with the slides are worth for the time invested!

By Ella B

Jul 17, 2021

Great subject, learning, materials and professor! I am glad to have signed up for this course. I learned a lot about the F&B industry. Gabriele Troilo explains complex concepts well, which makes it easy for a newbie learner like me . Thank you, Università Bocconi!

By Carlo E

Jun 30, 2020

interesting course, leads you to reflect, the law of the market and all its characteristics, in a way that a product can be sold, the characteristics that the brand must have to be impressed by consumers, sometimes even the history of the brand influences Consumers

By Raffaele P

Aug 2, 2020

Very useful course, well structured. Recommended for those who want to undertake the experience of the manufacturer in the food and beverage management sector, as well as useful for simple consumers, to understand what the dynamics that companies have in place.

By sithmi u

Oct 4, 2021

It's a really important course for me. Because, I followed this course as to obtain the knowledge on global food businesses. The content of the course was very organized and much enough when comparing the time slot. It's really happy to join with this course.

By Ayub N K

Sep 22, 2021

This course is well organized and deliver a great deal of real world F & B business tactics and management strategies. It was a great learning. Professor Gabriele Troilo became one of my favorite teacher. I love his teaching methods. Thank you very much.

By Sayed H

Jul 10, 2021

Honestly I enjoyed this course, found it very relevant to the food and beverage industry,

I really found it very useful, I learnt a lot and I hope I can use all the knowledge in my career Thanks Università Commerciale Bocconi , Thanks Mr. Gabriele Troilo

By Anastasia P

Dec 30, 2020

I think it's very useful especially for who didn't study economics and so didn't do the marketing course. I've done it and I was already familiar with most of the topics but still found it good to refresh my memory and learn some new business terminology.

By Inês P

Oct 20, 2023

This was one of the best courses I have done in Coursera. The material was very interesting, the videos were easy to listen to, the materials provided were great and the quizzes were very easy to approach had you paid attention. Highly recommend!

By Can A

Apr 19, 2022

First of all, I am very happy to meet Gabriele . His energy has always motivated me. I drank 1 glass of wine with him at the end of the unit :) I am very happy for this training ! I would recommend it to anyone in the food and beverage industry.

By Antonio R M

Jan 24, 2022

Ottimo corso, ben strutturato. Semplice da seguire nei suoi contenuti ben sviluppati, per altro corredato da un ricco pacchetto di materiale didattico, Video, Interviste; Slide in PDF e questionari di fine modulo. Non manchero di seguirne altri

By Enrico D G

Apr 29, 2020

This class really opens my mind. The way I see companies now is completely different and so is the way I will approach the opening of my food business. I am really very pleased with this course and I hope to find others with the same impact.

By Nathan C A P

Mar 30, 2021

I'm happy to have this kind of class because i've learned a lot that help my personality especially in the course im taking now so its a big thing to have this because i have more knowledge about food and beverage its a plessure thankyou.

By Eva J K

Apr 27, 2020

I thoroughly enjoyed this course, the professor was very engaging and insightful. The course gave me clear explanation and examples on the various topics covered, and I found the interviews and additional reading materials very helpful.

By Georgia L C

May 4, 2020

Very nice course with a great instructor who gives clear and nice examples right straight from the industry! Interesting interviews with top companies and inspiring insights! Definately recommend it for all people working in F&B.

By P R

Nov 28, 2020

Amazing course with outstanding lectures a fine learning like a melody understanding culture traditions behind the food science and well explained management lessons, entrepreneurship and business interviews, thanks to coursera

By Fabio Z

Mar 16, 2022

The course is very wide and covers many topics in a well adjusted time window. Good coverage of both regional and international food and beverage trends.

Recommended for those who are starting or in the middle of a F&B career.

By Ram k k

May 17, 2020

First of all, I would like to thanks, Prof. Gabriele. I am amazed that I took this course. Excellent in quality which I could easily catch the attention and yes this course definitely will shine my life. thank you, Bocconi.

By Fernando G V

Jun 10, 2020

Terrific course! Thank you!! Very well structured with varied of material, interviews and cases. The only issue is about a couple of links than there are not function it anymore. I´ll looking forward for related courses.

By Amannulla A R

Apr 30, 2020

Insights of the course is very useful. It clearly matches with the global and local markets to implement the ideas on what we learn though this course. Thank you so much for the knowledge that I gained from this course.