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Learner Reviews & Feedback for Food & Beverage Management by Università Bocconi

4,451 ratings

About the Course

Managing a company in the food and beverage industry is a fascinating task. Food and beverage products are so deeply rooted in the culture of most countries that making and selling them is not only a matter of making and selling good and tasty products, but products that nurture people's body, soul, and heart. Given this, it's not difficult to see that the task quickly becomes complex. The objective of this course is twofold: first, we will focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and second, we will provide models and tools to design and implement appropriate courses of action to satisfy customers and build an advantage over the competition. This course is made up of four modules and an introduction, each exploring one dilemma that food and beverage companies face. You will be presented with a set of video lectures and guest speakers. These lectures combine an accessible introduction to specific topics integrated with interviews of managers and experts that will give precious insights and examples to the participants. To enhance your learning experience with us, we will make a Documentary on the Excellences of the Modena District available for you, which is in a format that we have developed specifically for this course in order to give you the chance to experience first-hand the territory as our on-campus students usually do. Each module is paired with an evaluated quiz and weekly discussion forums to reflect on the variety of the F&B world, its complexity, and the power of the network that we will build together during the course. Successful completion of the quizzes is required for a course certificate as explained in the Grading Policy. Below the guest speakers of the course: Masterchef Italia Sky – Nils Hartmann, Head of Movie Channels at Sky Italia – Eataly - Paolo Bongiovanni, Marketing Director Italy – Berlucchi – Paolo Ziliani, Owner – Joia Restaurant – Alta Cucina Naturale – Pietro Leemann, Owner and Chef – Branca – Nicolò Branca, Owner – Barilla – Giuseppe Morici, President Region Europe – Proyecto Expo 2015 Chile – Guillermo Ariztia, Chile Pavillon Director – Winery Il Cavallante, Milano – Sergio Morpurgo, Owner Heineken – Floris Cobelens, Marketing Director – TRDN – Martin Oetting, Managing Director – GROM – Federico Grom, Owner and Founder – Tetra Pak – Matthew Hatton, Director Competitor Intelligence – BioHombre – Matteo Panini, CEO – Acetaia Maletti – Carmen & Claudio Maletti Cantine Riunite & CIV – Vanni Lusetti, CEO; Francesca Benini, Sales & Marketing Manager; Elena Lottici, Export Manager; Mario Vandi, Brand Manager – GlemGas – Marco Guerzoni, Program Product Manager – Bibendum Catering – LaFranceschetta58 – Sabrina Lazzereschi & Marta Pulini, Owners and Founders – , DISCLAIMER - Since most of the videos are conducted with those whose native language is not English, we have decided to sometimes preserve their more emphatic speech to keep a tighter match between the audio and the subtitles....

Top reviews


Jul 31, 2022

It's not easy, but it shouldn't be. If you go in with the intent to learn with interest in the subject. You will learn a lot. More than I thought I would. I'm a little sad that it is coming to an end.


Jul 27, 2020

Any people who want to become an entreprenuer should definitely do this course. The lectures was explained in a detailed manner and the powerpoint slides are also quite precise and easily understood.

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1176 - 1199 of 1,199 Reviews for Food & Beverage Management

By David G

Aug 16, 2020

super interesting

By Panagiotis D

Feb 5, 2021

Real good course

By Sadman N

May 13, 2020

It was so hard!

By Anurag c

Dec 17, 2020

nice knowledge

By Magdiel A J M

Oct 27, 2020

super cool

By Kivindu S G

May 5, 2020

Very good

By 21UGCH042_ S K

Apr 28, 2022


By Angelica H

Apr 27, 2020

I really enjoyed the course and learnt a lot but i felt that it was sometimes quite repetitive. Also i the wording used in the slides and videos was often unnecessarily complicated and could have been written more clearly. However i did enjoy it and glad i did it!

By Beatriz E

May 10, 2020

I only answer the remaining quizzes (week 3 and 4) as other study videos are too long and could not keep up because of other priorities.

By Noura E A

Jan 16, 2023

all contact of the course example about the wine really it is not useful to me in my work

By Patricio N

May 8, 2020

It was interesting but not very engaging. Many of the examples (links) didn't work.

By Roberto G P

Nov 29, 2022

El curso en forma confusaes interesante, pero algunos conceptos son expresados


Jul 1, 2020

A great course with good examples and the interviews were really helpful.

By Kabayiza T D M

Aug 29, 2020

it was amazing, I've learnt a lot. Thank you

By Winnie C

Dec 4, 2020


By Jake M

Feb 9, 2022

The course title is somewhat misleading. The information in the course is completely based in marketing of products. It doesn't even have to apply for Food and Beverages. It should be re-named. For the marketing aspect, it has good information, but was not what I was looking for in terms of Food and Beverage Management

By Anuj B

Apr 22, 2020

Not very educational.

Theories are very similar to what you learn in marketing.

Real-world insights and finances of Food & Beverage would be a way better teaching.

By Mohamad N

Jun 10, 2023

Not that much useful when i enrolled the course I thought that it help us to manage the premises .

By ayomide a

Jun 19, 2023

Thank you so much for this great opportunity to learn, I do not take if for granted

By María M

Jul 25, 2020

Me retiro. Curso pésimo. Pura teoría. El profesor lee en telepronter todo y no hay imágenes de ejemplos prácticos. No me sirve para nada

By Laura W

Jul 9, 2020

I can't un-enroll in this course!! Not what I wanted.

By Angelo B

Nov 1, 2020

it is for beginner!

By Dhanjeet K

Sep 13, 2021


By Supravat M

Feb 15, 2021