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Learner Reviews & Feedback for Food & Beverage Management by Università Bocconi

4,134 ratings

About the Course

Managing a company in the food and beverage industry is a fascinating task. Food and beverage products are so deeply rooted in the culture of most countries that making and selling them is not only a matter of making and selling good and tasty products, but products that nurture people's body, soul, and heart. Given this, it's not difficult to see that the task quickly becomes complex. The objective of this course is twofold: first, we will focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and second, we will provide models and tools to design and implement appropriate courses of action to satisfy customers and build an advantage over the competition. This course is made up of four modules and an introduction, each exploring one dilemma that food and beverage companies face. You will be presented with a set of video lectures and guest speakers. These lectures combine an accessible introduction to specific topics integrated with interviews of managers and experts that will give precious insights and examples to the participants. To enhance your learning experience with us, we will make a Documentary on the Excellences of the Modena District available for you, which is in a format that we have developed specifically for this course in order to give you the chance to experience first-hand the territory as our on-campus students usually do. Each module is paired with an evaluated quiz and weekly discussion forums to reflect on the variety of the F&B world, its complexity, and the power of the network that we will build together during the course. Successful completion of the quizzes is required for a course certificate as explained in the Grading Policy. Below the guest speakers of the course: Masterchef Italia Sky – Nils Hartmann, Head of Movie Channels at Sky Italia – Eataly - Paolo Bongiovanni, Marketing Director Italy – Berlucchi – Paolo Ziliani, Owner – Joia Restaurant – Alta Cucina Naturale – Pietro Leemann, Owner and Chef – Branca – Nicolò Branca, Owner – Barilla – Giuseppe Morici, President Region Europe – Proyecto Expo 2015 Chile – Guillermo Ariztia, Chile Pavillon Director – Winery Il Cavallante, Milano – Sergio Morpurgo, Owner Heineken – Floris Cobelens, Marketing Director – TRDN – Martin Oetting, Managing Director – GROM – Federico Grom, Owner and Founder – Tetra Pak – Matthew Hatton, Director Competitor Intelligence – BioHombre – Matteo Panini, CEO – Acetaia Maletti – Carmen & Claudio Maletti Cantine Riunite & CIV – Vanni Lusetti, CEO; Francesca Benini, Sales & Marketing Manager; Elena Lottici, Export Manager; Mario Vandi, Brand Manager – GlemGas – Marco Guerzoni, Program Product Manager – Bibendum Catering – LaFranceschetta58 – Sabrina Lazzereschi & Marta Pulini, Owners and Founders – , DISCLAIMER - Since most of the videos are conducted with those whose native language is not English, we have decided to sometimes preserve their more emphatic speech to keep a tighter match between the audio and the subtitles....

Top reviews


Jul 31, 2022

It's not easy, but it shouldn't be. If you go in with the intent to learn with interest in the subject. You will learn a lot. More than I thought I would. I'm a little sad that it is coming to an end.


Jul 27, 2020

Any people who want to become an entreprenuer should definitely do this course. The lectures was explained in a detailed manner and the powerpoint slides are also quite precise and easily understood.

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376 - 400 of 1,128 Reviews for Food & Beverage Management

By Francesco G

Feb 17, 2021

Corso davvero ben curato, con un Professore d'eccezione in grado di trasmettere una autentica passione per quel che insegna e vive attraverso un formato limpido e ben strutturato.

Ringraziamenti doverosi anche per la quantità e qualità di contenuti extra molto utili e motivanti.

E' stata un esperienza utile e sorprendente.

Francesco Giammario

By Sushmitha S

Oct 23, 2020

An excellent course. Very detailed and beautifully instructed. It wasn't helpful for the field of Food and Beverage Management alone but Business management and marketing overall. The instructor explained everything very clearly and loved the examples, links and in-between quizzes. Highly recommend every marketing student to do the course.

By Evan B M

Sep 8, 2022

An excellent course! True insight into the world of 'F&B' (Food and Beverage) for the beginner (which is what I am).

Gabriele Troilo (Associate Professor) is an 'excellent guide' on your 'delicious journey,' who dispenses 'real world' information about the industry and interviews many relevant guests (within it) along the way!

By Lul H M

Jan 2, 2023

this course is the foundation of my dream in the field of food and baverage , and the teacher was very good and understandbale , this course have documents to dounwload and read even after the course ends and that was very helpeful thanks coursesa and University Bacconi for this wonderful course i really appriciated taking it

By Javier S

Jun 17, 2020

Habla de todo en general , de como entender como se trabaja pensando en todas las colaboraciones que ahi que tener en cuenta cuando ahy que tomar alguna decision.

I like it , because has all the parts that you need to understand when making a decision and the collaboration that you have to take and available to understand .

By E. A

Jun 3, 2020

Yiyecek ve içecek yönetimi sertifika numarası URL'sini veya bağlantısını nasıl doğrulayabilirim? Bence sisteme doğrulama numarasını koyarsanız tüm öğrenciler için çok daha iyi olur, çünkü çoğu öğrencinin bana da daha az maliyeti vardır .. Yardıma ihtiyacım var .. Mesajlarımı okuduğunuz için çok teşekkür ederim


By Nur E

May 9, 2020

Really interesting course. It includes both basic marketing concepts and interesting insights (although some are old, they are still pretty solid). I would 100% recommend this course not only to whoever is following a career in the sector but also to food passionates, because of the interesting insights and interviews.

By Jocelyn

Jan 4, 2021

I really enjoyed the course, the content is very relevant to my work as a market consultant specializing food supply chain and foodservice. It is easy to understand, and interesting case studies. The professor presented the ideas in a very well-structured way, helped me to understand the whole picture on F&B industry.

By Harindra G

Oct 8, 2022

really good learning materials. What is really interesting is the examples taken and the interviews with people who are resoponsible of the brands. very clear lectures.

However some links didn't load as those are not valid anymore.. if you can check on these then other students will benefit from those.

By Manuela C

Nov 14, 2020

This course is very well structured. It is fluent and transparent with good content. The material that is release to learn on your own is really useful. The slides are really interesting. The vocabulary is explained very well by the teacher. Thank you very much for the opportunity to learn.

By Iris G

Dec 30, 2020

I greatly enjoyed Pr. Troilo's classes and I learned a lot of new things. His explanations were always clear and I liked the recap slides (they were very useful as they summarized the lesson nicely and were a great help for the quizzes). I will certainly re-watch this course if need be.

By Ying Y

Jul 11, 2020

It is a really great course where I got to see many business cases in food industry. The specialized topics discussing the current trend and conflicts in the field is insightful. I can related to many examples and hopefully can utilize what I learned from this course in real-life cases.

By Linda B

Sep 20, 2021

It was one of the most interesting courses I've done so far. I recommend it for those who want to enter the world of food and beverage or for those who already are but want to expand their knowledge. Beautiful and useful explanations of the professor. Interesting also the intervsiste.

By Anna G

Jun 8, 2020

The course was good structured and the material was explained very clearly and in an exciting way with a lot of interesting examples. The course attendant receives a new insight into the food and beverage industry and several ideas for the growth and development in this industry.

By Ilaria d P P d C

May 29, 2020

Very interesting course! In my opinion in the perfect integration if you have already follow some other course like marketing or international marketing. This course is well structured and what I found very interesting was the paper integration, curious articles and interviews.

By Sudarshana C

Dec 7, 2020

The course is really informative. As a novice just discovering the management realm, this course was ideal. The lectures are explained really well and each lecture is replete with examples, which clearly demonstrate the concept taught in the lecture, being applied in real life.

By Gabriele G

Apr 26, 2020

Very clear in every aspect and useful. The Professor used a simple but very effective language, in order to let the student understand the content on every topic.

I suggest this course to everyone who want to lear more about F&B industry, both professional and unprofessional

By Poulomi K

Apr 22, 2020

The course provides in-depth knowledge of the food and beverage industry. It is very interesting especially to those who have a passion towards food. There is so much to learn! I really enjoyed doing this course :)

PS- My review is an earned touchpoint :D

Thank you so much!

By Daniel R V

Oct 15, 2020

The course is well structured, giving a great overview to professionals which want to invest in themselves! The presentation materials included in the course, including the the video lessons, assignments and quizzes along with the slides are worth for the time invested!

By Ella B

Jul 17, 2021

Great subject, learning, materials and professor! I am glad to have signed up for this course. I learned a lot about the F&B industry. Gabriele Troilo explains complex concepts well, which makes it easy for a newbie learner like me . Thank you, Università Bocconi!

By Carlo E

Jun 30, 2020

interesting course, leads you to reflect, the law of the market and all its characteristics, in a way that a product can be sold, the characteristics that the brand must have to be impressed by consumers, sometimes even the history of the brand influences Consumers

By Raffaele P

Aug 2, 2020

Very useful course, well structured. Recommended for those who want to undertake the experience of the manufacturer in the food and beverage management sector, as well as useful for simple consumers, to understand what the dynamics that companies have in place.

By sithmi u

Oct 4, 2021

It's a really important course for me. Because, I followed this course as to obtain the knowledge on global food businesses. The content of the course was very organized and much enough when comparing the time slot. It's really happy to join with this course.

By Ayub N K

Sep 22, 2021

This course is well organized and deliver a great deal of real world F & B business tactics and management strategies. It was a great learning. Professor Gabriele Troilo became one of my favorite teacher. I love his teaching methods. Thank you very much.