Start-ups are designed to grow quickly, but successful start-ups grow smart. This course is designed to provide you with an understanding of the essential elements of successful scaling, including an overview of demand generation, customer acquisition, adoption, diffusion and forecasting demand. You’ll also learn how to market effectively using best practices of digital marketing, social media, PR, SEO, and pricing. Finally, you’ll cover the nuts and bolts of building a sales process, partnerships and supply relationships, and examine the crucial components of attracting, developing and retaining talent. By the end of this course, you’ll have an outline of an expansion strategy for your idea or enterprise, and also be ready for Entrepreneurship 4: Financing and Profitability
This course is part of the Entrepreneurship Specialization
About this Course
Skills you will gain
- Strategic Management
- Growth Strategies
Syllabus - What you will learn from this course
Module 1: Acquiring Customers and Forecasting Demand
Module 2: Marketing and PR
Module 3: Cost Structures, Pricing, and Tracking
Module 4: Creating and Scaling Company Culture
- 5 stars79.67%
- 4 stars17.17%
- 3 stars2.85%
- 2 stars0.21%
- 1 star0.07%
TOP REVIEWS FROM ENTREPRENEURSHIP 3: GROWTH STRATEGIES
A must for every entrepreneur. This course provides deep insights about what and how to expand your business.
Amazing course. This course gives you a great amount of important information to know how to make good strategies for any business. Recommend it to any leader or an aspiring one.
Useful techniques to thoroughly introspect one's organization, no matter one is an entrepreneur, a manager in an established firm, or even a college student.
Very Well done course. In its simplicity it is able to provide awesome tips for a such vast and complex subject. The professors are very very good.
About the Entrepreneurship Specialization
Frequently Asked Questions
When will I have access to the lectures and assignments?
What will I get if I subscribe to this Specialization?
Is financial aid available?
More questions? Visit the Learner Help Center.