Created by:   Yonsei University

  • Dae Ryun Chang

    Taught by:    Dae Ryun Chang, Professor of Marketing

    School of Business
Basic Info
Commitment3 weeks of study, 2-3 hours/week
Language
English, Subtitles: Spanish, Chinese (Simplified)
How To PassPass all graded assignments to complete the course.
User Ratings
4.6 stars
Average User Rating 4.6See what learners said
Syllabus

FAQs
How It Works
Coursework
Coursework

Each course is like an interactive textbook, featuring pre-recorded videos, quizzes and projects.

Help from Your Peers
Help from Your Peers

Connect with thousands of other learners and debate ideas, discuss course material, and get help mastering concepts.

Certificates
Certificates

Earn official recognition for your work, and share your success with friends, colleagues, and employers.

Creators
Yonsei University
Pricing
AuditPurchase Course
Access to Course Materials

Available

Available

Access to Graded Materials

Not available

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Receive a Final Grade

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Earn a Shareable Certificate

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Ratings and Reviews
Rated 4.6 out of 5 of 37 ratings

Thank you professor, it really make sense. The lecture structure is very clear and given examples are helpful to get better understanding. Also the interviews are insightful!

Excellent

Excellent instructor. All topics well explained and articulated. The discussion forums were insightful and the questions made me think and apply theory to practice. The length of each module was adequate and not too convoluted to follow. I particularly enjoyed the interviews that were conducted with industry majors that allowed me to see the practical use for the topics discussed. Great course! I'd take it again :)

Very insightful learning about entertainment and sports marketing. Modules are slightly longer though.