About this Course

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Coursera Labs
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Intermediate Level
Approx. 10 hours to complete
English
Flexible deadlines
Reset deadlines in accordance to your schedule.
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Coursera Labs
Includes hands on learning projects.
Learn more about Coursera Labs External Link
Intermediate Level
Approx. 10 hours to complete
English

Offered by

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Yonsei University

Syllabus - What you will learn from this course

Week1
Week 1
2 hours to complete

Introduction to Capstone and Guidelines Using Exemplar Case

2 hours to complete
5 videos (Total 36 min), 4 readings
Week2
Week 2
2 hours to complete

Milestone 1: Situation Analysis

2 hours to complete
3 videos (Total 20 min), 6 readings, 1 quiz
Week3
Week 3
2 hours to complete

Milestone 2: Marketing Mix Analysis

2 hours to complete
3 videos (Total 16 min), 6 readings, 1 quiz
Week4
Week 4
2 hours to complete

Milestone 3: Cross Country Innovation

2 hours to complete
3 videos (Total 24 min), 4 readings, 1 quiz

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About the International Marketing & Cross Industry Growth Specialization

International Marketing & Cross Industry Growth

Frequently Asked Questions

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