Back to 行銷典範轉移: 變動中的消費世界 (Marketing in a changing world)
Learner Reviews & Feedback for 行銷典範轉移: 變動中的消費世界 (Marketing in a changing world) by National Taiwan University
112 ratings
About the Course
課程將協助學員熟悉行銷及顧客關係管理的基本概念，並透過介紹行銷策略 (STP) ，了解品牌管理的應用及實務。
並分析數位時代之下消費市場的五大現象，以及這些新興消費現象對行銷策略及品牌管理的影響。
Top reviews
WW
Oct 27, 2022
I learned marketing strategy,customs' favorite and new business model and trend and fashion aspects.It's broaden my vision and useful in my works. Thank you!
PP
Mar 1, 2017
經由活潑的課程解說發現到行銷的趣味性，以及各式演化及過程的理解，期待教授再多增加一些類似的課程!~:)
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1 - 23 of 23 Reviews for 行銷典範轉移: 變動中的消費世界 (Marketing in a changing world)
By 伊柔 沈
•Oct 2, 2018
By Peilun M
•Mar 21, 2017
By Warren W
•Oct 28, 2022
By 劉思彤
•Jun 12, 2017
By peiling
•Mar 2, 2017
By Yi L
•Mar 15, 2017
By Yi L
•Mar 12, 2017
By Tsan T Y
•Mar 22, 2017
By 陳禹蓁
•Nov 20, 2021
By 佳芬 吳
•Mar 19, 2017
By Celine L B
•Jun 24, 2021
By 賴郁雯
•Dec 25, 2021
By Jung-Chun L
•May 31, 2021
By 邓凯
•Jun 20, 2017
By 許子揚
•Nov 20, 2018
By Chris Y
•Mar 26, 2017
By 高啟峰
•Sep 13, 2020
By Hao W
•Feb 16, 2017
By Taylor C
•Dec 5, 2019
By 葉律徉
•Nov 25, 2019
By LEE, Y
•Jun 21, 2017
By 國弘
•Nov 27, 2018
By Di W
•Sep 6, 2019
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