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Back to Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences

Learner Reviews & Feedback for Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences by UNSW Sydney (The University of New South Wales)

701 ratings
243 reviews

About the Course

Transmedia storytelling is the practice of designing, sharing, and participating in a cohesive story experience across multiple traditional and digital delivery platforms - for entertainment, advertising and marketing, or social change. Have you ever read a book, seen a movie, watched a television show, or played a game that centred around different aspects of a larger story or universe? You may be familiar with popular examples of such universes like Star Wars, Marvel, and The Walking Dead (to name a few). How do the professionals develop such expansive narratives? How do they ensure that each element stays true to the original story? How do they innovatively use different technologies to share the stories, grow audiences and create an active and involved community of fans? More and more, we are also engaging with elements or franchises of larger and more complex stories across a much more diverse range of platforms like interactive web experiences, social media communities, mobile devices, theme parks, and even augmented and virtual reality. A major challenge that current and future storytellers face is being able to engage different audiences in a story that is seamlessly told across all of these different platforms. WHAT WILL I LEARN? This course will help you to design a strategy for developing and telling your own transmedia story. You will learn about what it takes to: • Shape your ideas into compelling and well structured narratives and complex story worlds • Identify, understand, and engage different audiences in your stories • Create cohesive user experiences across different platforms • Evaluate existing and emerging technologies to share your story with the world, and help your audience participate in the larger storyworld you create The course provides you with a unique, authentic, and industry relevant learning opportunity. You will have access to current theory, industry examples and advice and undertake learning activities that will equip you with the tools you need to start developing your own ideas. WHO WILL MY INSTRUCTORS BE? You will learn effective transmedia design strategies from leading UNSW Australia Art & Design academics. You will also examine case studies that demonstrate how amazing ideas, technology and audience contributions can be brought together to create dynamic storyworlds. You'll see examples of major, successful transmedia storytelling projects involving movies, digital entertainment, gaming, virtual reality and more. In collaboration with our industry partner X Media Lab, the course will give you inside access to the personal stories, insight and advice of the following innovative transmedia storytelling professionals from Hollywood USA, Canada and Australia. • Susan Bonds, 42 Entertainment, Los Angeles, USA • Flint Dille, Screenwriter, Game Designer and Novelist, Los Angeles, USA • Cindi Drennan, Illuminart, Australia • Tom Ellard, UNSW Art & Design, Sydney, Australia • Catherine Fargher, Dr Egg Digital, Sydney, Australia • Hal Hefner, 3AM Creative, USA • Brian Seth Hurst, StoryTech, Los Angeles, USA • Henry Jenkins, School for Communication and Journalism, University of Southern California, USA • Mikey Leung, Digital Storytellers, Sydney, Australia • Alex Lieu, 42 Entertainment, Los Angeles, USA • Geoffrey Long, Annenberg Innovation Lab, University of Southern California, USA • John McGhee, UNSW Art & Design, Sydney, Australia • Joseph Narai, Transmedia Entertainment, Sydney, Australia • Jeff Nicholas, The Uprising Creative, Los Angeles, USA • Sergio Paez, Graphic Artist working in animation, TV, video games, and film. Co Founder, StoryboardArt, California, USA • Steve Peters, No Mimes Media, Los Angeles, USA • Stuart Samuels, Stuart Samuels Productions, Toronto, Canada • Charles Santoso, Concept Artist, Sydney, Australia • Seth Shapiro, New Amsterdam Media, Los Angeles, USA • Scott Snibbe, Eyegroove, San Francisco, USA • Tracey Taylor, The Pulse, Sydney, Australia • Robert Tercek, Public Speaker, Digital Media Strategist, and Executive Leader for Creative Ventures and Business Innovation, • University of Southern California, USA • Kevin Williams, Founder & Director of KWP Ltd and DNA Association, UK • Brent Young, Super 78, Los Angeles, USA • Maya Zuckerman, Transmedia SF, San Francisco, USA COURSE CONTENT DEVELOPMENT Karin Watson, Iman Irannejad, and Dr. Simon McIntyre....

Top reviews


Aug 15, 2021

Being someone who loves movies, this course has provided me deep knowledge about storytelling . the lectures were very understandable for a beginner. Hope to use this knowledge in future. :)


May 23, 2021

I definitely recommend this course to all those who want to improve their creativity, their storytelling skills and learn to use different technologies to engage all types of audiences.

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101 - 125 of 241 Reviews for Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences

By Oscar D

Jun 30, 2020

It was incredible, all the things that I learned. I really appreciate the work you guys did to create this course. Cheers!

By Lifted S

Oct 29, 2018

Take the course. Its full of Hollywood insiders and brilliant minds laying the blueprint for this emerging industry.

By Cristian e

Aug 14, 2020

innovador y estructural para la comunicacion efectiva en gran escala, crreacion y flujo de medios. Muy buen curso

By Farid N

May 17, 2020

I'm sure this course will play major role in my career. I can't wait to use these new skills in my future career.

By Adrián Á P

Sep 1, 2018

A really great introduction to the subject. Algo the examples helps a lot to understand the way transmedia works.

By Albert F P

Feb 13, 2017

Very interesting course and well organized and presented. It is a great opportunity to apply your creativity! ;-)

By Ada L C D C

Feb 23, 2020

I felt that I am in a real class with many videos that I can engage with and assignments that I can work on.

By Vlad S

May 14, 2020

Well-structured course and a definite must for a whole range of individuals working in the creative fields.

By Patricia L

Jun 23, 2019

Good course for gaining new perspectives about how to tell stories differently and make them interactive.

By Ivan L L

Nov 3, 2020

Amazing course. i would like to do a master degree in transmedia cause i really love these themes.

By Daniel R

May 22, 2019

This was absolutely fantastic. Very eye-opening, inspiration, and most importantly; educational.

By Prof. S M

Jun 2, 2020

Great course, very elaborate and interesting, I spend my night to watch videos. It's beautiful.

By Meghraj T

Feb 17, 2020

Excellent Course for merging Technology with Story telling for Future with different channels

By Aliki K

Jun 29, 2021

Opens mind in infinite posibilities for using the new technologies in arts and adevertising

By Emilie D

Apr 16, 2017

Great course, great teachers! There's a lot of useful information and inspiring examples.

By Rashini S

Oct 12, 2020

Interesting course, well structured assignments. I definitely benefited from this course


Nov 7, 2020

Very impressive! Open a new door for storytelling techniques on transmedia, Thank you!

By Fiammetta C

Jul 15, 2019

I really appreciated the course and the average level, for me it was very interesting.

By Grace S

Jun 12, 2019

Great materials and lectures. Much to learn if you are willing and spend time on it.

By Charlotte D

Jun 29, 2020

I really enjoyed this course! It really broadened my horizons to what's possible!

By Anel T R

May 30, 2020

It is a very agile, interesting, and complete course. It boosts your creativity

By Rebeca L

Jul 21, 2021

Great course,! It gives a lot of useful material to work with and learn from!

By Swapna Y U

Sep 3, 2018

Good Introduction to various techniques, help me a lot to develop my project.


Nov 19, 2020

A great course aimed at understanding Transmedia, narrative and technology

By Josefina P

Apr 23, 2020

Great course! I learned a lot and was motivated to develop my own story!