Jan 31, 2019
Though I have worked on Customer Analytics with my previous work experiences and also on Surveys etc at George Brown College Canada, this module was more than insightful. Lots of learning to learn eh!
Sep 11, 2016
I really enjoyed the class. Analytics are such an important part of today's understanding of the customer but have other uses even beyond that. Professor Fader has really great insight on the subect.
By Ole-Christian B•
Aug 01, 2019
Helpful and with good insight.
By husam k m•
Aug 04, 2019
We need to work more on the information flow through the lectures, students can easily lose track (except, the fifth week was great in reiterating the outline).otherwise great material
By Nada S•
Aug 05, 2019
Very informative course but it is mostly theoretical, lacking the practical part.
By John R•
Aug 12, 2019
Paced well. Easy to follow. More but shorter quizes would be helpful, as theres a lot of material covered.
By Gourav S•
Aug 08, 2019
By Abed A•
Aug 09, 2019
The module taught by Professor Peter Fader needs more emphasis how he came up with the model, and the material he teaches does not cover much of the quiz questions. I enjoyed Eric Bradlow module the most, which was pretty much based on real cases and applications in today's world.
By Sanket S•
Aug 14, 2019
A little part of hands on work with respect to Excel or R programming may be useful with it
By Mayank D•
May 22, 2019
More Technical Details will help to understand the theory part what we just learned
By Yash D•
Jun 01, 2019
By SAURAV G•
Jun 14, 2019
The course was far better than I expected. It has covered all the various portions that one need to know while they are trying to analyse customers. Thank You for the course.
By Aditi G•
Aug 19, 2019
We can have more updated case studies. the Netflix case study was very interesting.I request more such practical examples
By Christopher C•
Sep 08, 2019
There's a lot of discussion around what customer analytics is but not a lot of practical application to implement. I know in the beginning it said the course wouldn't be a lot of in-depth research, but the knowledge I've learned from this is extraordinarily high-level.
By Venkat R•
Sep 10, 2019
The course structure is very good. It will be good, if there are more live examples for each topic discussed in the course.
Thanks Coursera for the course.
By zhenyu z•
Sep 09, 2019
It was a great experience to learn some new knowledge. If we can get more case studies, it would be better.
By Bernardo C•
Aug 22, 2019
the second test was not based on the lectures, it was a waste to go through them all the answers were in the additional readings.
By Rahul O•
Sep 14, 2019
Good course for a high level understanding of key concepts
By Nikita S S•
Sep 15, 2019
Solid overview of customer analytics and how descriptive, predictive and prescriptive analytics interconnect to support firm-level decision making. Content not overly difficult. Challenging quizzes required reflection and thought, vs regurgitating content.
By Dharun P R•
Sep 15, 2019
Most of the calculations mentioned in the slide could have been elaborated.
Better & slightly complex examples with multiple variable could have been included in the lesson.
By PARIJAT G•
Oct 24, 2019
Could had been more detailed with a few models examples for determining customer value and examples of data predictions and prescriptive actions
By RAJAT M•
Oct 25, 2019
It was great experience learning with coursera.
By Ayusman S•
Sep 22, 2019
Very useful course to understand the customer analytics. The course curriculum is beautifully designed.
Expecting more of application based examples in the video lectures.
By Nikhil D•
Aug 31, 2019
maybe a few more cases with modelling could have been provided.
By Giang T•
Aug 29, 2019
Offer a very interesting perspective on collecting and analysing data that support business decisions. I'm particularly impressed with the very organised structure of the lessons and easy-to-understand lesson. Highly recommend!
By Sulabh N•
Sep 02, 2019
Nice course at a beginner level. Gives an overview of what customer analytics is all about.
By Shardul D•
Sep 01, 2019
Great introductory course with amazing case studies!