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Learner Reviews & Feedback for Working with the Media by University of Colorado Boulder
About the Course
In this course, you will learn about branding and the role of public relations as opposed to adjacent fields like advertising and marketing. You will understand the media and how to leverage storytelling with different outlets and gatekeepers. Foundational mass communication and public relations theories will be discussed in terms of issue and crisis management.
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1 - 1 of 1 Reviews for Working with the Media
By Abdulla A
•Oct 9, 2021
assignments must be optional
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