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Learner Reviews & Feedback for A Scientific Approach to Innovation Management by Università Bocconi

4.7
stars
96 ratings

About the Course

How can innovators understand if their idea is worth developing and pursuing? In this course, we lay out a systematic process to make strategic decisions about innovative product or services that will help entrepreneurs, managers and innovators to avoid common pitfalls. We teach students to assess the feasibility of an innovative idea through problem-framing techniques and rigorous data analysis labelled ‘a scientific approach’. The course is highly interactive and includes exercises and real-world applications. We will also show the implications of a scientific approach to innovation management through a wide range of examples and case studies. This video is part of a project that has received funding from the European Research Council (ERC) under the European Union’s Horizon 2020 research and innovation programme (Grant agreement No. 101021061)...

Top reviews

FC

Apr 9, 2020

course well done in terms of pace and content.as improvement point teachers could schedule few times boxed windows with studens for Q&A more interactive

JS

Apr 4, 2026

This course is very useful in scientific as well as for teaching

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1 - 25 of 36 Reviews for A Scientific Approach to Innovation Management

By Alessandro C

Apr 28, 2020

The course themes are very interesting, as the optional material. However, I disagree with the no prior requirements: given the lessons method, it is necessary a well-above average level of mathematics, statistics and excel (when not directly Stata, which is not free and whose examples are not released). I also would have preferred a more engaging presentation style (too often the lessons seemed "read" speeches).

Overall I would recommend this course to students and professionals with prior statistics knowledge and a specific desire to deepen their skills on workable models.

By Gregorio L R

Feb 4, 2020

My idea of approaching decisions really changed thanks to this course. Professors are good at accompanying you along the way. Also very useful for those who don't deal with innovation.

By Adriana C

Mar 23, 2020

La lógica detrás de la materia explicada es fácil de entender. La forma de explicar de los profesores no plasma esto, con lo cual hace que el material parezca mucho más complejo de lo que realmente es.

By Sarah V

May 3, 2020

True to its name, this course delivers a clear explanation of the role of hypothesis-testing, the use of probabilities in decision making and how to choose the optimal path from the options available. The actual implementation of the scientific approach is illustrated through real-world case studies and interviews.

The course has greatly encouraged me to think more scientifically when problem-solving.

I particularly appreciated the instructors' quick replies to queries, which was a great motivation for me to explore the subject further.

By Willi C

Dec 2, 2019

Establishing fundamental Ideas about making a solid decision in the world of uncertainty and ambiguity.

By P R R R

Mar 21, 2026

Very useful course.

By FEDERICA B

Nov 9, 2020

nice course, interesting topics and well trained professors. the only suggestion is to show better how to perform analysis in STATA, integrating video showing more detailed screenshot and codes.

By Shailendra K

Apr 5, 2026

Here’s a thoughtful review you could provide: --- **Review: A Scientific Approach to Innovation Management** This project demonstrates a clear and structured application of experimental design to a real‑world business decision. The student did particularly well in explaining the setup of the randomized trial and in applying the difference‑in‑differences methodology to isolate the causal effect of the new product version. The report is concise, easy to follow, and concludes with a decisive recommendation that is well supported by both regression results and validation against the “True data” worksheet. To strengthen the work further, the analysis could incorporate a more explicit theoretical framework, explaining why difference‑in‑differences is appropriate and how it controls for unobserved heterogeneity. Including specific regression outputs (coefficients and significance levels) would add rigor, while a brief discussion of limitations and broader managerial implications would provide depth and critical reflection. Overall, this is a solid and promising piece of work that shows strong analytical reasoning and a good grasp of innovation management methods. With minor refinements, it could be even more compelling both academically and for business decision‑makers.

By Smirnova A V

Jul 10, 2022

It is a really nice course, because of good-quality videos and clear examples. The course helped me get a better understanding of scientific approaches in management. I was able to systematize my knowledge in statistics and currently feel much more confident and will be improving further. Thanks to the authors!

By Dario B

Apr 27, 2020

The course challenged me and allowed to experiment a way of managerial thinking. The only weak point is the final project evaluation: as it is done by peers, it happens to be very diverse and sometimes the feedback needed for improving the report is too scarce or ambiguous to be able to take action.

By Andrea M

Oct 19, 2020

Clear, concrete and useful. This course help you to think strategically when approaching an idea or you have to evaluate an idea in a broader context

By 6da8473c-10fa-4e06-b3d6-109056d13002 a

Apr 2, 2026

Exceptional one. I was completely in agreement with all the course contents. 100% human brain is used in this. Brilliant one.

By Emanuele D C

Apr 25, 2022

Excellent path to start understanding and using basic and more advanced scientific methods to managerial decision making.

By IURIE P

Nov 9, 2020

When intuition is not enough and data are almost everywhere, managers should use these techniques.

By Johan W

Apr 11, 2022

Really good course that helped me de-mystifying several areas within innovation management.

By Harish R

May 14, 2024

amazing and very useful course in growing one's career graph professionally

By Jang B S

Apr 5, 2026

This course is very useful in scientific as well as for teaching

By Michele V

May 12, 2020

Intense content and concise explanation

By Bhupendra S

Apr 7, 2026

Nice course well done nice experience

By Иванов А А

Jan 12, 2021

Everything is fine and clear. Thanks!

By Aibek T

Jul 21, 2020

Recomend for all innovation managers

By Smt H B

Apr 7, 2026

Very useful and knowledgeable.

By Sarika G

Apr 5, 2026

Very good course

By Omer A

Apr 6, 2026

Great

By Amlan B

Feb 19, 2026

great