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Introduction to CRM with HubSpot

In this project, we will develop and utilize a CRM in HubSpot and learn how to utilize our CRM to better grow and manage our business. HubSpot is a cloud-based customer relationship management (CRM) platform that can improve all aspects of your business. The HubSpot CRM is a launching pad to all other customer-facing teams as it houses all customer data ranging from contact information to detailed communication logs. HubSpot allows you to incorporate your sales, marketing, and customer service processes into one, all-inclusive platform with their CRM as the foundation. With its user friendly features, HubSpot allows you to easily manage and grow your customers as well as improve your business relationship with existing customers. Best of all, HubSpot’s CRM is completely free! With “Grow Better” as their mantra, HubSpot has mastered the CRM game. Also, as a platform, HubSpot is able to easily sync and work with other platforms which allows you to incorporate every aspect of your business to better streamline and manage your company. HubSpot is an invaluable tool that is sure to improve your company’s growth, productivity, and brand! Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

Status: Sales Development
Status: Team Oriented
BeginnerGuided Project2 hours

Featured reviews

PB

5.0Reviewed Nov 16, 2023

The course was very comprehensive. I understood straight away although it was my first time interacting with the platform.

CK

4.0Reviewed Nov 26, 2021

I enjoyed the demos and learnt something new I have never learnt before and I have understood it.

BA

5.0Reviewed Sep 25, 2021

The content was somewhat less but I learned a lot today. CRM was totally a new topic for me, learning from basics was important & I got it in the session

JY

4.0Reviewed May 17, 2021

The explanation were clear, but I think the course is too short to understand more of the features

IO

5.0Reviewed Apr 6, 2024

I love the cousera courses they are very informative and you don't get easy if you fail you need to revoiew the Task till you understand the course. Thumbs UP

ZG

4.0Reviewed Mar 4, 2024

Very helpful but unfortunately the layout and interface of HubSpot have completely changed so the videos are outdated and it was a bit difficult to follow along.

MO

5.0Reviewed Sep 26, 2024

Soo good, practical, complete and fast. Makes you able to acquire the basic HubSpot usage in so little, although you will need practicing and repetition to remember it after a while.

MD

5.0Reviewed Oct 17, 2020

I wish that this guided project would be longer and more detailed but this project really helped me a lot in learning the basics of hubspot. This is a good start for me

SF

5.0Reviewed Nov 17, 2020

Thank you for this introduction to CRM, specifically with HubSpot. A great starting place for those interested.

KG

4.0Reviewed Jun 15, 2025

Abby was very great with the way she made the concepts easy plus it was easy to follow through as she taught. Thank you

PS

4.0Reviewed Aug 20, 2020

The instructor kept the work simple enough that even a beginner like me was able to understand and grasp the concepts.

NO

4.0Reviewed Jan 30, 2024

very beginner friendly introduction to the platofrm; good if you have no knowledge at all and just want the basics.

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