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Coursera

Building a Business Presence With Facebook Marketing

By the end of this project-based course, you will understand the basics of applying Digital Marketing on Facebook. The course will walk you through setting up digital marketing for a fictitious company, the Belltown Bakery in downtown Seattle. The course begins with setting up a fictitious business page on Facebook. You will then learn how to navigate your Facebook account, including setting up advertisements. You will then learn how to post content and boost a post. We will then cover tools available to engage with Facebook users and grow your audience on Facebook.

Status: Social Media Management
Status: Social Media
BeginnerGuided Project2 hours

Featured reviews

BH

5.0Reviewed Dec 9, 2021

The coures was so intereting and was easy to undertand particularly the hand on activities has made my learning so easy to follw

BA

4.0Reviewed Sep 22, 2022

I​ have got more idea about how to manage facebook activities. fcafebook updated more features . Upadation is required.

J

5.0Reviewed Nov 2, 2020

I have got the skill I wanted for my Facebook page. Thank you Coursera and DOST PHilippines. Thank you, Maam Kathleen Bergner for imparting your knowledge.

JS

4.0Reviewed Jan 22, 2022

I found this both easy to follow along with and practicle for anyone looking at trying something new. The Facebook platform is one the first and easiest to use for a beginner

MH

5.0Reviewed Apr 10, 2024

Very fun and easy course with a wonderful instructor! Prior knowledge is not needed, but can be a wonderful help.

KU

4.0Reviewed Jan 14, 2023

Instructor is good. But this course need to update to work with new Facebook layout. Other than that, the lessons providing in this course was valuable for me.

KA

5.0Reviewed Apr 21, 2022

Wonderful course to learn how FB ads and events can help increase awareness for your business. Simple, easy to follow instruction with hands on opportunity.

AP

5.0Reviewed Nov 29, 2020

Amazing Course. Learned a lot about a business account with Facebook marketing. The instructor explained it very well it was Understandable.Thank You

AA

5.0Reviewed Jul 20, 2023

Thank you very much for the course. I enjoyed every minute of your lecture as well as your marvelous sense of humor.

KK

5.0Reviewed Jan 31, 2022

Thank you very much to sharing wonderful and helpful knowledge for the Facebook Marketing.Thanks & Regards Akhilesh Kumar

ZK

5.0Reviewed Jan 1, 2024

Hi, i have successfully completed building presence with Facebook marketing course. All credit goes to my instructor and the Coursera team members. Thank so much coursera team

AR

5.0Reviewed Nov 17, 2020

This guided project is really helpful when setting up a Facebook Business Page. It also provides a bit of knowledge in managing it.

All reviews

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