AM
5.0Reviewed May 25, 2018
A very refreshing melange of quirky nuances of the market very neatly portraying the insight that is required for product development. Very enlightening!
Customer Insights: New Product Development Orientation
This course is the first in the Customer Insights and New Product Development (CIPD) specialization. It will introduce learners to the tools and process of gathering customer insights for identifying and developing new product opportunities. Through an integrated set of five modules and hands-on project experiences, learners will acquire the knowledge and skills to turn their ideas gained from understanding customer needs into innovative new products.
Status: Customer experience improvement
Status: New Product Development
BeginnerCourse13 hours
Featured reviews
BM
5.0Reviewed Mar 4, 2020
Great course , I really enjoy every session and was very interactive .Thank you coursera
TS
5.0Reviewed Sep 14, 2020
I really liked the way Prof. William Qualls explained everything lucidly that was easy to grasp even to a novice like me.
RR
4.0Reviewed May 10, 2020
Good explanation of ConceptsAdditional readings have practical examples
RN
4.0Reviewed Jan 8, 2020
I liked the course's simplicity in delivery. The Quiz format and tool can improve.
IA
4.0Reviewed Jun 21, 2019
This course get my attention to a good strategies of how to evaluate and lunch a new product.
SD
4.0Reviewed Nov 20, 2021
Nice Coursework for somebody who wants to understand the process of product development...
JC
4.0Reviewed Jun 14, 2020
Thought-provoking course. The Jeopardy Quiz questions are a little confusing.
RK
5.0Reviewed Oct 16, 2020
The course is good and nicely explained the ways and means to capture Customers Insights and development new products.