Increase SEO Traffic with WordPress

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stars
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Coursera Project Network
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In this Free Guided Project, you will:

Update website for search engine optimization.

Edit webpage content, links, and images.

Edit headings, permalinks, and visibility.

Showcase this hands-on experience in an interview

Clock2 hours
AdvancedAdvanced
CloudNo download needed
VideoSplit-screen video
Comment DotsEnglish
LaptopDesktop only

By the end of this project, you will learn how to increase SEO on your free WordPress website. You will add tags, categories, and links to an existing WordPress website and manage content in order to increase SEO. You will learn where to read analytics within WordPress in order to drive content management related to SEO within your WordPress website. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

Requirements

This is an advanced level course. Learners should understand web design principles and have familiarity with WordPress.

Skills you will develop

  • Web Development
  • Marketing
  • Web Design
  • Analytics
  • Search Engine Optimization (SEO)

Learn step-by-step

In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:

  1. Set site visibility to increase SEO.

  2. Change permalinks or slugs on a blog.

  3. Change permalinks or slugs on a web page.

  4. Insert blog headings to blog using keywords.

  5. Format an SEO friendly blog heading.

  6. Add internal links to a blog.

  7. Add categories and tags to a blog.

  8. Add Alt Text to images.

  9. Navigate website analytics.

How Guided Projects work

Your workspace is a cloud desktop right in your browser, no download required

In a split-screen video, your instructor guides you step-by-step

Instructor

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Frequently asked questions

Frequently Asked Questions

More questions? Visit the Learner Help Center.