Increase SEO Traffic with WordPress

4.5
stars
135 ratings
Offered By
Coursera Project Network
3,356 already enrolled
In this Guided Project, you will:

Update website for search engine optimization.

Edit webpage content, links, and images.

Edit headings, permalinks, and visibility.

Clock2 hours
AdvancedAdvanced
CloudNo download needed
VideoSplit-screen video
Comment DotsEnglish
LaptopDesktop only

By the end of this project, you will learn how to increase SEO on your free WordPress website. You will add tags, categories, and links to an existing WordPress website and manage content in order to increase SEO. You will learn where to read analytics within WordPress in order to drive content management related to SEO within your WordPress website. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

Skills you will develop

Web DevelopmentMarketingWeb DesignAnalyticsSearch Engine Optimization (SEO)

Learn step-by-step

In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:

  1. Set site visibility to increase SEO.

  2. Change permalinks or slugs on a blog.

  3. Change permalinks or slugs on a web page.

  4. Insert blog headings to blog using keywords.

  5. Format an SEO friendly blog heading.

  6. Add internal links to a blog.

  7. Add categories and tags to a blog.

  8. Add Alt Text to images.

  9. Navigate website analytics.

How Guided Projects work

Your workspace is a cloud desktop right in your browser, no download required

In a split-screen video, your instructor guides you step-by-step

Instructor

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Frequently asked questions

Frequently Asked Questions

  • By purchasing a Guided Project, you'll get everything you need to complete the Guided Project including access to a cloud desktop workspace through your web browser that contains the files and software you need to get started, plus step-by-step video instruction from a subject matter expert.

  • Because your workspace contains a cloud desktop that is sized for a laptop or desktop computer, Guided Projects are not available on your mobile device.

  • Guided Project instructors are subject matter experts who have experience in the skill, tool or domain of their project and are passionate about sharing their knowledge to impact millions of learners around the world.

  • You can download and keep any of your created files from the Guided Project. To do so, you can use the “File Browser” feature while you are accessing your cloud desktop.

  • Guided Projects are not eligible for refunds. See our full refund policy.

  • Financial aid is not available for Guided Projects.

  • Auditing is not available for Guided Projects.

  • At the top of the page, you can press on the experience level for this Guided Project to view any knowledge prerequisites. For every level of Guided Project, your instructor will walk you through step-by-step.

  • Yes, everything you need to complete your Guided Project will be available in a cloud desktop that is available in your browser.

  • You'll learn by doing through completing tasks in a split-screen environment directly in your browser. On the left side of the screen, you'll complete the task in your workspace. On the right side of the screen, you'll watch an instructor walk you through the project, step-by-step.

More questions? Visit the Learner Help Center.