- Identify basic concepts of innovative entrepreneurship to innovate and create value in the company
- Determine strategies and tools that entrepreneurs and startups use to develop and undertake innovations
- Explain how entrepreneurs can go from an idea to a product and scale it
- Analyze innovation initiatives within the organization
Leading a Family Business Specialization
Entrepreneurship and leadership to transcend. Develop strategies for entrepreneurship and transgenerational innovation
What you will learn
Develop strategies for entrepreneurship and transgenerational innovation
Skills for leading and orchestrating synergies of the entrepreneurial business family members
Apply strategies, tools and models to lead and orchestrate the family business
Identify and apply main characteristics that will allow you to be a good business leader
Skills you will gain
About this Specialization
Applied Learning Project
Students will create an enterprise (new business, new product line, or new market) that the family business or business family did not previously have.
Students will diagnose a family business through the knowledge acquired in this course, in order to make a proposal for improvement.
Students will develop a value proposition thanks through validation process with customer interviews.
How the Specialization Works
A Coursera Specialization is a series of courses that helps you master a skill. To begin, enroll in the Specialization directly, or review its courses and choose the one you'd like to start with. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. It’s okay to complete just one course — you can pause your learning or end your subscription at any time. Visit your learner dashboard to track your course enrollments and your progress.
Every Specialization includes a hands-on project. You'll need to successfully finish the project(s) to complete the Specialization and earn your certificate. If the Specialization includes a separate course for the hands-on project, you'll need to finish each of the other courses before you can start it.
Earn a Certificate
When you finish every course and complete the hands-on project, you'll earn a Certificate that you can share with prospective employers and your professional network.
There are 3 Courses in this Specialization
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